Magnetti Marelli Aftermarket Chooses Logility Value Chain Solutions To Drive Planning For Automotive Systems
31 March 1998
Magnetti Marelli Aftermarket Chooses Logility Value Chain Solutions To Drive Planning For Automotive Systems
International Presence and Superior Product Cited as Key Factors in Decision
ATLANTA, March 30 -- Logility , the leading
supplier of collaborative value chain planning solutions via the Internet,
announced today that Magnetti Marelli Aftermarket has chosen the capabilities
of Logility Value Chain Solutions to help the company reduce inventory costs
and more accurately plan for customer demand.
"Logility had the superior product compared to others we reviewed during
the buying process," said Mr. Orlando Pasti, Chief of Logistics and Systems
for Magnetti Marelli. "The fact that our business partners in Italy,
Information Technology Italia, are able to provide local support was also a
major factor in our decision to buy the product."
Magnetti Marelli is a leading manufacturer of instrument panels,
electronic fuel injection systems, fuel delivery systems, headlamps and
rearlamps, rear-view mirrors, air conditioning and engine cooling systems,
exhaust systems, alternators and starter motors, pumps, sensors and column
switches and lubricants. The company has partnerships at the original
equipment level with world leading car manufacturers such as Mercedes,
Renault, Citroen, Peugeot, Fiat, Alfa Romeo, Lancia, Ferrari, Maserati, Ford,
Audi, Volkswagen, Seat, Skoda, GM, Opel, BMW and others.
Magnetti Marelli Aftermarket has licensed the Demand Planning,
Replenishment Planning, Inventory Planning, as well as the Demand and Supply
Chain Voyager modules of Logility Value Chain Solutions suite. Implementation
covers seven countries across Europe and two in South America.
The Demand Planning component of Logility Value Chain Solutions reconciles
demand history, orders, point-of-sale data and other data to produce
comprehensive forecasts of demand. Inventory Planning uses rules-based
policies and industry best practices to determine the optimal balance between
inventory levels and customer service. The company will also use
Replenishment Planning, which enables continuous replenishment policies with
advanced, constraint-based, time-phased plans. Logility's award-winning
products, Demand and Supply Chain Voyager, allow customers to conduct
collaborative planning over the Internet or a company's intranet.
Headquartered in Atlanta, Logility Inc. develops, markets, installs and
supports state-of-the-art applications that optimize operations throughout the
value chain. Backed by a global sales and support organization and key
industry alliances, Logility Value Chain Solutions deliver advanced
collaborative planning and synchronizes demand opportunities with supply
constraints and logistics operations. Logility is proud to serve such
customers as Eastman Chemical, Heineken USA, Newell, Pharmacia & Upjohn,
Reynolds Metals, Sony Electronics, Timex and VF Corp.
For more information, contact: Logility, Inc.; 470 E. Paces Ferry Rd.,
Atlanta, GA 30305. 800-762-5207. Fax: 404-238-8450. Home page:
http://www.logility.com.
SOURCE Logility Inc.
