Harley-Davidson, Inc. Appoints Chief Executive Officer
27 June 1997Bleustein Appointed Chief Executive Officer of Harley-Davidson, Inc.
Teerlink Remains Chairman MILWAUKEE, June 27 -- Harley-Davidson, Inc. announced today that Jeffrey L. Bleustein has been named president and chief executive officer of Harley-Davidson, Inc. He is currently president and chief operating officer of Harley-Davidson Motor Company and executive vice president of Harley-Davidson, Inc. Bleustein will retain the responsibilities of chief operating officer of Harley-Davidson Motor Company. Richard F. Teerlink, currently chairman, president and chief executive officer, will continue to be an executive officer and full-time employee as chairman of Harley-Davidson, Inc. "Harley-Davidson has never been stronger in terms of the value of our brand, the quality of our products and our prospects for sustaining excellent financial performance" said Teerlink. "The company has taken concrete steps toward increasing production and expanding into global markets. Now is the time to transition to the next stage of the company's succession plan, and I have every confidence that Jeff and our management team will achieve the goals we have set for the company." According to Bleustein, Harley-Davidson is in the midst of the most extensive new product development program in the company's history. Its dealers and distributors throughout the world are investing in their facilities and employees in order to provide the exceptional service that customers expect and deserve. "And, above all," Bleustein said, "we recognize the importance of continuing to build strong relationships with customers, dealers, employees, suppliers and the communities in which we work, as well as with our shareholders. Both Rich and I are committed to nourishing those relationships which have been so fundamental to Harley-Davidson's success." Bleustein, 57, joined Harley-Davidson in 1975 as Vice President - Engineering and during the next nine years made significant contributions to the revitalization and expansion of the company's product line. Since 1984 he has served in senior leadership positions in a variety of functions for the company including manufacturing, marketing and international operations. Bleustein was one of the thirteen managers who purchased Harley-Davidson from AMF Incorporated in 1981. Bleustein holds a bachelor's degree in mechanical engineering from Cornell University, as well as MS and PhD degrees in engineering mechanics from Columbia University. Harley-Davidson, Inc. is comprised of two business segments: Harley- Davidson Motor Company and Eaglemark Financial Services. Harley-Davidson Motor Company, the only major U.S.-based motorcycle manufacturer, produces heavyweight motorcycles and a complete line of motorcycle parts, accessories, and general merchandise. Eaglemark Financial Services provides wholesale and retail financing, insurance and credit card programs to Harley-Davidson dealers and customers and similar programs for other leisure products manufacturers. Harley-Davidson, Inc. net sales for the fiscal year ending December 31, 1996 were $1.53 billion, up 13.4% over 1995. SOURCE Harley-Davidson, Inc. Photo available via NewsCom later today, 305-448-8411 or http://www.newscom.com/cgi-bin/pub/pd/grid?f=PRN/prnphotos