The Auto Channel to Present Coverage of America's Two Most Important Auto Shows

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Detroit
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15 December 1997

For Immediate Release

EXCLUSIVE LIVE "TV ON THE NET" BROADCAST 
OF THE LOS ANGELES & DETROIT AUTO SHOWS

The Auto Channel to Present Coverage of America's 
Two Most Important Auto Shows


        LOUISVILLE, KY., & SACRAMENTO, CA., DECEMBER 12, 1997 - For the
first time ever, automobile consumers and enthusiasts all over the world
will be able to watch live TV coverage of the Greater Los Angeles Auto Show
and the North American International Auto Show (commonly known as the
Detroit Auto Show).  The LA and Detroit Auto Shows are considered to be the
premier consumer automotive expositions in the United States.  The
broadcasts will be available via The Auto Channel's Internet Network,
"http://www.theautochannel.com".

        Working in cooperation with the Los Angeles Auto Show and Detroit's
ABC Television affiliate, WXYZ-TV, the Internet broadcasts mark the first
occasion that live video from these events will be available to a global
audience or to an Internet audience.  The Internet broadcasts can also be
accessed through the Los Angeles Auto Show and WXYZ-TV Detroit Auto Show
websites, "http://www.laautoshow.com" and "http://www.wxyzcars.com",
respectively.  

        Coverage of the Los Angeles Auto Show will begin on December 29th,
at 8am PST, with two jam-packed days of new vehicle introductions, press
conferences, and celebrity interviews.  Porsche, BMW, Cadillac, Buick, Ford,
Nissan, Lexus, Honda, and Toyota are among the manufacturers scheduled to
unveil new models or significant updates

        On the afternoon of December 30th, The Auto Channel will broadcast
the entire 4 hour "Automobiles and the Environment" Conference.  This event
follows hot on the tracks of other major global environment conferences,
such as the one recently concluded in Kyoto, Japan.  Robert C. Stempel,
former General Motors Chairman, will be the Keynote Speaker.  Bob Hayden and
Mary Nichols will be the Moderators.  Panel members include a long list of
eminent auto industry leaders.

        After a two-day New Year's break, coverage of the LA Auto Show will
pick back up on January 2nd, and continue through the conclusion of the
event on January 11th.  Daily live reports from the LA Convention Center
will include consumer interviews, breaking news, in-depth profiles of the
new models, and coverage of various exposition features.  A live daily 30
minute show at 7pm PST will wrap-up each day's activities.  The Auto
Channel's broadcast team will include Mike Anson, Jack Nerad, Gregory Von
Dare, and Bill Maloney.  The broadcasts will emanate from a stage in the LA
Convention Center rotunda.

        Anson and Nerad are co-hosts of the nationally syndicated "America
On The Road" radio show.  Von Dare is the host of the worldwide Armed Forces
Radio program "In The Driver's Seat".  Both radio shows can also be heard
every week on The Auto Channel.  Maloney is Executive Producer of The Auto
Channel's LA Bureau.  

        In presenting the Detroit International Auto Show, The Auto Channel
will be picking up the live daily television feeds from WXYZ-TV.  During
Media Preview Week, from January 5th through the 8th, WXYZ-TV will air live
30 minute preview programs direct from Cobo Exhibition Center, at 11:30pm
EST.  These programs will be exclusively simulcast over the Internet by The
Auto Channel.  The daily shows will feature the most important news from the
day's press conferences and new car unveilings.  

        On Friday, January 9th, WXYZ-TV will present their annual live 90
minute Charity Preview Show.  This program is a comprehensive,
behind-the-scenes sneak preview of the Auto Show before it officially opens
to the public.  The 90-minute program will air from 7:30 to 9pm EST.

        The Auto Channel's News Director, Paul Dever, and Detroit News Desk
Corespondent, Steve Ford, will anchor The Auto Channel's own live coverage
of the Detroit Show.  Ford is internationally known as "The Car Guy", and
also produces and hosts a weekly radio show exclusively for The Auto Channel.

        The Auto Channel is one of the leading exponents of "TV on the Net".
Since early 1996, they have pioneered the use of video as a tool for
delivering automotive information on the internet.  The Auto Channel
recently completed three days of live broadcasts from the Cycle World
International Motorcycle Show in Long Beach, CA; and four days of live
broadcasts from the Automotive Aftermarket Industry Week Trade Show in Las
Vegas.  The Auto Channel currently has several hundred hours of on-demand
streaming video and TV programs, all available to Internet users without any
cost or obligation.

        Internet users who wish to watch this history making coverage will
need the VXtreme player software, which is available free and can be
downloaded from The Auto Channel or the VXtreme website at
"http://www.microsoft.com/netshow/vxtreme/software.htm".  Installation is
completed quickly and easily into all Netscape or Explorer 3.0 browsers.


Company Contact:
Marc Rauch
(502) 584-4100
(916) 852-1956
email: mjrauch@theautochannel.com  
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