Press Release
GM Comments on Lease Advertising Consent Agreement with FTC
11/22/96
GM Statement Regarding a Consent Agreement with the Federal Trade Commission on the Subject of Lease Advertising DETROIT, Nov. 21 -- Following is a GM statement regarding a consent agreement with the Federal Trade Commission on the subject of lease advertising. The statement may be attributed to Kyle Johnson, Manager of Legal & Safety Issues for GM's Corporate Communications Staff: General Motors, Honda, Isuzu and Mitsubishi today jointly announced a consent agreement with the Federal Trade Commission (FTC) and the Attorneys General of 23 states on the subject of lease advertising. The four companies have agreed to lead the way for automobile manufacturers, dealers and finance companies in complying with recently enacted changes to the Consumer Leasing Act and Regulation M. The settlement is part of an industry-wide pursuit of a resolution of the difficult issue of how to most meaningfully provide leasing information to consumers as they comparison shop for automobiles. The industry, regulators and enforcement agencies have all been struggling for several years with lease information issues. The companies did not agree to pay any fines or penalties. Each company has agreed to pay $12,500 to each of twenty of the states to cover the costs they incurred in this process. The recent legislative and regulatory changes by Congress and the Federal Reserve Board reflect the input over several years of the companies and their trade associations, and these four companies are optimistic that the proposed solutions will work. The companies are eager to take a leadership role in the industry and to reinforce the views they expressed in the Regulation M revision process by entering this agreement. An even greater benefit to consumers may be a voluntary effort initiated by General Motors and the other companies to explore additional consumer education. Now that the regulatory and legislative framework has been established, a group that includes auto manufacturers, finance companies, consumer representatives, regulators and advertisers plans to focus on an educational program to provide consumers the appropriate information, when they need to have it and in a way that is most helpful to them.