Press Release
Mercedes Benz Announces Popular Science Award for New SLK Roadster
11/15/96
Mercedes-Benz SLK Wins a "Best of What's New" Award New SLK Roadster Gets Accolade from Popular Science Magazine MONTVALE, N.J., Nov. 12 -- The soon-to-arrive Mercedes-Benz SLK roadster has won a "Best of What's New" award from Popular Science magazine. In the ninth annual "Best of What's New," the editors of Popular Science celebrate the top products and greatest achievements in science and technology during 1996. The December "Best of What's New" issue of Popular Science, which goes on sale today, says, "The SLK looks good, has a terrific chassis and a supercharged engine, and is fun to drive." Also mentioned is its automatic retractable hardtop -- a feature which sets the SLK apart from its competitors: "The retractable hardtop alone is a marvel of gee-whiz engineering," says the magazine's editors. Among its many safety features, the SLK will be the first car ever equipped with the BabySmart system, which automatically turns off the passenger airbag whenever a special child seat is belted in place. The SLK will set new standards in the sporty, two-seat roadster market segment, and with a 185-horsepower supercharged engine, it will take its place among legendary sports cars that bore the three-pointed star. The new sports car will supplement the well-known Mercedes-Benz SL coupe/roadster models and return the world's oldest automaker to the enviable position of offering sporty entries in two distinct market segments, last seen in the early 1960s with the 300SL and 190SL. At an expected price of about $40,000, the new SLK will arrive in U.S. dealerships in January, 1997 as a '98 model.