Press Release
Chrysler Announces Sales for August 1996 and the Calendar-Year-to-Date
09/06/96
Chrysler International Continues Record Pace AUBURN HILLS, Mich., Sept. 4 -- Chrysler International continues its record sales pace, with vehicle sales outside of North America up 17 percent for the month of August and for the calendar year to date. The Jeep(R) Cherokee continues as the biggest seller for Chrysler internationally, accumulating 45,711 units through August, up slightly from last year, followed by the Chrysler Voyager minivan, with 36,341 units, up 24 percent over the first eight months of 1995. Europe continues to pace Chrysler's international growth, posting 68,727 units sold through August (up 21 percent over 1995), and 8,880 units for the month. European sales were driven by the continued popularity of the Jeep Grand Cherokee, in right-hand-drive and left-hand-drive versions, up 168 percent for August over last year. "Our Jeep vehicles and our minivans continue to win new customers for Chrysler around the world and provide the foundation of our international business," said Thomas C. Gale, Executive Vice President of Product Design and International Operations. "And with products like Grand Cherokee and Neon gaining popularity, we are greatly expanding our reach around the world." All international markets combined, Chrysler International posted sales of 143,550 units, up 17 percent over the first eight months of 1995. Year-to- date sales for the European, Asia/Pacific, Latin American and Middle East/Africa regions all reported double-digit percentage increases. CHRYSLER INTERNATIONAL SALES August 1996 August 1995 % Change Europe 8,880 6,800 31% Asia/Pacific 4,739 5,289 -10% Latin America 2,444 1,507 62% Middle East/Africa 1,319 1,207 9% -------------------------------------------------------- TOTAL 17,382 14,803 17% CYTD 1996 CYTD 1995 % Change Europe 68,727 56,974 21% Asia/Pacific 50,950 46,438 10% Latin America 12,415 10,007 24% Middle East/Africa 11,458 9,601 19% -------------------------------------------------------- TOTAL 143,550 123,020 17%