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Automotive Newsroom Report January 18, 2023


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Welcome to From the Newsroom, a roundup of news from Cox Automotive and perspectives from its analysts and experts on topics dominating the automotive industry.

Like the football world is gearing up for “the big game,” the automotive world is getting ready for NADA 2023 – the National Automobile Dealers Association’s annual gathering. Cox Automotive will be the largest exhibitor at NADA 2023, which is being held in Dallas from January 26-29. Visit the Cox Automotive village and Power Up live stage to learn more about our portfolio of smart solutions.
 
Another way we start the year is to release the annual Cox Automotive Car Buyer Journey Study. The new research released today shows that satisfaction with the car buying process declined in 2022 for the second straight year. The study was created from surveying more than 10,000 consumers and dealers, so there is a lot to learn from the findings. As a starting point,
check out the key takeaways.
 
As always, you can find the latest on the industry’s most important topics in the Cox Automotive Newsroom. Recent updates include the Auto Market Report from Chief Economist Jonathan Smoke plus the 2023 Industry Insights call replaymid-month Manheim Used Vehicle Value Index and the Q4 call replay, December inventory reports along with December average transaction prices. Bookmark the Auto Market Snapshot, a one-stop dashboard for the data our team is tracking.

COX AUTOMOTIVE LEADS THE WAY TO NADA 2023 WITH NEW SOLUTIONS FOR RETAIL, INVENTORY AND EV READINESS

When the National Automotive Dealers Association’s annual gathering gets underway next week in Dallas, Cox Automotive will be showcasing a collection of new services and solutions to help the industry cope with a slowing market and consumers increasingly expecting a more digital, connected vehicle-buying experience. Cox Automotive, the world’s largest automotive services and solutions provider, will be the largest exhibitor at the annual event with a collection of technology and solutions focused on improving retail transactions, solving inventory issues and preparing for EV growth.
 
The Cox Automotive display will cover more than 27,000 square feet of expo space and include the Power Up live stage, more than 200 demonstration stations, and 30 private meeting rooms. Lined up end-to-end, the LED display screens throughout the space would stretch across half a football field. The stand at NADA 2023 is Cox Automotive’s largest ever.
 
Check out the full rundown of all that Cox Automotive is bringing to NADA 2023. If you are planning on attending, reach out. We hope to see you there!

COX AUTOMOTIVE'S CAR BUYER JOURNEY STUDY SHOWS GROWING FRUSTRATION WITH CAR BUYING PROCESS

New research released today by Cox Automotive shows that satisfaction with the car buying process declined in 2022 for the second straight year. The 2022 Car Buyer Journey Study reveals vehicle buyers were frustrated with high prices, limited availability, and the amount of time required to complete the process. Used-vehicle buyers, who are often more price sensitive and face higher interest rates, were particularly unsatisfied with the experience in 2022, the research indicates.  
 
“With the annual NADA convention opening in Dallas later this month and bringing together auto dealers from across the country, we think it is more important than ever to showcase the current state of vehicle buying in America,” said Isabelle Helms, vice president of Research and Market Intelligence at Cox Automotive. “While buying a vehicle is a complicated transaction, with financing required, trade-in valuations to consider and plenty of research required, it does not have to be frustrating for the consumer.”


Since 2009, Cox Automotive’s annual Car Buyer Journey Study has offered a comprehensive look at the overall vehicle buying process in the United States, with an eye toward consumer satisfaction. The study provides a holistic view – the journey through researching, shopping and the many purchase steps required to complete the deal – for both new- and used-vehicle buyers, and also includes research among dealership staff and management.
 
Check out the key takeaways from the study and download the Research Summary.

VEHICLE AFFORDABILITY DECLINED TO NEW LOW IN 2022; AUTO LOAN INTEREST RATES CONTINUE TO CLIMB IN JANUARY

New-vehicle affordability declined again in December and reached a new low in 2022, according to the Cox Automotive/Moody’s Analytics Vehicle Affordability Index released yesterday. Auto loan rates reached a new 20-year high and the average new-vehicle price increased to a record-high $49,507. The estimated typical monthly payment for a new vehicle increased to $777, another record.

Auto loan interest rates continue to climb in the first part of January. The volume weighted average new auto loan rate on Dealertrack, so far in January, has increased another 28 basis points to 8.3% and is up 300 basis points year over year. Meanwhile, the volume weighted average used auto loan rate is up 43 basis points to 12.8%, a year- over-year increase of 339 basis points, based on Dealertrack data.
 

Read the Auto Market Weekly Summary and watch the Auto Market Report video for more data and insights from Smoke on new and used retail sales and inventory, auto financing and Cox Automotive leading indicators.

REPLAYS AVAILABLE: KICK OFF 2023 WITH FRESH DATA AND INSIGHTS FROM COX AUTOMOTIVE
 

Last week Jonathan Smoke and the Industry Insights team hosted two events to kick off the new year. In case you missed them, replays of both events are available.

Listen to the Q4 2022 Manheim Used Vehicle Value Index Call
 
Listen to the 2023 Cox Automotive Industry Insights and Sales Forecast Call
Looking ahead: The Xtime service metrics measuring service activity and revenue will be published on Friday, Jan. 20.

Cox Automotive will release its January 2023 U.S. auto sales forecast on Wednesday, Jan. 25. During NADA, Cox Automotive will present two awards, the Leader in Sustainability Award and the Barbara Cox Woman of the Year Award.
AUTO QUOTE

“With the right digital tools and systems in place, car buying can be a highly satisfying activity, and as efficient and streamlined as consumers want it to be.”


– Isabelle Helms, vice president of research and market intelligence, Cox Automotive. See the findings the 2022 Car Buyer Journey Study.