ACDelco Introduces Cabin Air Filter at ACMA Automechanika
NEW DELHI, March 21, 2017 --
Plans to Roll out 6 New Product Programs Over the Next few Months
As a supplier of wide range of light repair maintenance auto parts, ACDelco, a division of General Motors Technical Centre India launched its exclusive 'Cabin Air Filter' product program at the 3rd Edition of the ACMA Automechanika show today.
(Photo: http://mma.prnewswire.com/media/480684/ACDelco_Cabin_Air_Filter_ACMA_Automechanika.jpg )
ACDelco, the exclusive original equipment parts brand for Chevrolet and other GM brands is one of the major global players in the automotive spare-parts business and it recently celebrated 100 years of its presence in the global aftermarket.
The newly launched Cabin Air Filters are made with high-quality multiple fiber layer media and are equipped to trap up to 95% dirt, dust, pollen and other pollutants. The filter facilitates improved airflow and aids defrosting performance of the A/C systems.
"Our constant endeavor is to provide world-class products to our customers and create a niche in 'all makes all models' after-market business. We will strive to increase ACDelco's footprint in India through new programs and adding more direct distributors, retailers and distribution centers," said Markus Sternberg, Vice President, Aftersales and Customer Experience, Chevrolet India Pvt. Ltd.
ACDelco's premium aftermarket replacement cabin air filter is manufactured to meet the expectations for fit, form, and function. Its multiple layers create a more comfortable breathing environment within the vehicle, ensuring cleaner and fresher air.
Going ahead, the company is looking forward to grow and multiply its filtration revenue line at a prolific pace and has plans to roll out 6 new product programs over the next few months.
"Keeping in mind the degrading cabin air quality which accounts for harmful air pollution, the new 'Cabin Air Filter' will meet the rising demand of the product in the passenger car segment. The filters are built to suit most of the new generation vehicles today," said Rajesh Nangia, Director, ACDelco India.
In India, ACDelco established itself in 1997 as a part of the General Motors India initiative in the 'All Makes All Models' aftermarket parts business. ACDelco today supplies a diverse range of more than 1,000+ parts that majorly takes in lubricants, batteries, drive-shafts, oil, fuel and air filters, brake pads and wipers from its 9 distribution centers. It's presence in 20 states and 105 towns of India with close to 600+ direct wholesale distributors and 20,000+ retailers demonstrates ACDelco's strong foothold in the Indian sub-continent.
About ACDelco India
ACDelco India is a division of General Motors Technical Centre India Pvt. Ltd. and supplies aftermarket auto components for various models/makes of automobiles in India. It meets the OE Genuine spare parts quality standards and caters to aftermarket through a network of over 600+ whole sale distributors. ACDelco sells lubricants, batteries, brakes, filters, drive shaft, air conditioning parts and wipers for vehicles of various makes for Indian aftermarket.
About Chevrolet
Founded in 1911 in Detroit, Chevrolet is now one of the world's largest car brands, doing business in more than 115 countries and selling more than 4.0 million cars and trucks a year. Chevrolet provides customers with fuel-efficient vehicles that feature engaging performance, design that makes the heart beat, passive and active safety features and easy-to-use technology, all at a value.
More information on Chevrolet models can be found at: http://www.chevrolet.co.in.
Media Contacts
Soumi Sriram
+91-9819545378
soumi.sriram@gm.com
Srishti Sharma
+91-9899993752
Srishti.sharma@fleishman.com
SOURCE ACDelco India
