Ken Garff Automotive Group Brings Alfa Romeo Back to Utah

SALT LAKE CITY - May 10, 2016: Ken Garff Automotive Group recently opened the doors of its latest dealership, Ken Garff Alfa Romeo, located in downtown Salt Lake City. The dealership is the only Alfa Romeo dealership in Utah and offers the latest models in the luxury sports car line, like the acclaimed Alfa 4C and Giulia Quadrifoglio.

"We couldn't be more excited to bring Alfa Romeo to Utah," said Matt Jensen, director of marketing at Ken Garff. "Alfa Romeo has always been tied to automotive prestige, so it is an honor to bring the luxury brand to the Utah sports car market."

Ken Garff Alfa Romeo joins only a handful of other Alfa Romeo dealerships in the western U.S. outside of California. The dealership is currently undergoing a full reconstruction to match the sophistication of the elite brand of cars it represents.

To become an Alfa Romeo dealer, Ken Garff had to demonstrate strong levels of customer service and receive a high score on the Sales and Service Customer Satisfaction Index (CSI).

"Our customers and their satisfaction are always our first priority," said Jenny Whelan, general manager of Ken Garff Alfa Romeo. "This new opportunity inspires us to continue providing the best customer service possible. It's true: we really do listen to our customers!"

Customers interested in a test drive or learning more about Alfa Romeo vehicles can visit the showroom at 198 E 500 S or visit online at http://www.alfaromeosaltlakecity.com/.

About Ken Garff Automotive Group The Ken Garff Automotive Group is a leading new and used automotive dealership in the Intermountain West, with nearly 50 locations. Ken Garff founded the automotive group in 1932 upon the principles of honesty, integrity, personalized customer service, and being a good corporate citizen.

About Alfa Romeo USA Born in Milan, Italy, the unique spirit that is Alfa Romeo is over one hundred years in the making. Alfa Romeo USA, with its captivating mix of progressive technology, race-inspired performance and seductive styling, has come ashore to thrill Alfa Romeo devotees, performance enthusiasts and car connoisseurs alike.