Toyota Motor Sales Reports 15.6 Percent Increase in January
 2015 Toyota Highlander-- A Record Setter |
TMS No. 1 retail manufacturer
TMS light trucks set new January record
Lexus posts third consecutive best-ever month
TORRANCE, CA -- February 3, 2015: Toyota Motor Sales (TMS), U.S.A., Inc., today reported January 2015 sales of 169,194, an increase of 15.6 percent from January 2014 on a volume basis. With one additional selling day in January 2015, sales were up 11.2 percent on a daily selling rate (DSR) basis.
Toyota division posted January 2015 sales of 146,063 units, up 13.5 percent.
"The year is off to a strong start as the sales momentum we saw in 2014 continued into January," said Bill Fay, Toyota division group vice president and general manager. “Highlander, RAV4 and Corolla all set January records.
"Lexus reported January 2015 sales of 23,131 units, a 31.2 percent increase.
“January was a great way for our dealers to start the year, with their third straight record month and an industry leading 31 percent sales increase,” said Jeff Bracken, Lexus group vice president and general. “We saw good growth throughout our lineup and received an added boost from the all-new NX luxury compact utility vehicles and RC coupes.”
January 2015 Highlights:
Lexus sets best-ever, any month sales record
Combined TMS light truck sales set January record
RAV4 and Highlander set January records
4Runner up 75.5 percent
Tacoma up nearly 16 percent; posts sales of 11,409 units
Corolla posts best-ever January
Camry sales of 26,763 units, up nearly 15 percent Sienna up 16 percent Lexus RX up more than 17 percent
*Note: Unless otherwise stated, all figures reflect unadjusted raw sales volume
| TOYOTA U.S. SALES SUMMARY | ||||||||||||||||
| January, 2015 | ||||||||||||||||
| -- CURRENT MONTH -- | -- CALENDAR YEAR TO DATE -- | |||||||||||||||
| DSR % | VOL % | DSR % | VOL % | |||||||||||||
| 2015 | 2014 | CHG | CHG | 2015 | 2014 | CHG | CHG | |||||||||
| TOTAL TOYOTA | 169,194 | 146,365 | 11.2 | 15.6 | 169,194 | 146,365 | 11.2 | 15.6 | ||||||||
| TOTAL TOYOTA DIV. | 146,063 | 128,728 | 9.1 | 13.5 | 146,063 | 128,728 | 9.1 | 13.5 | ||||||||
| TOTAL LEXUS | 23,131 | 17,637 | 26.1 | 31.2 | 23,131 | 17,637 | 26.1 | 31.2 | ||||||||
| YARIS | 1,442 | 1,005 | 38.0 | 43.5 | 1,442 | 1,005 | 38.0 | 43.5 | ||||||||
| COROLLA | 27,357 | 22,753 | 15.6 | 20.2 | 27,357 | 22,753 | 15.6 | 20.2 | ||||||||
| PRIUS | 12,244 | 12,205 | -3.5 | 0.3 | 12,244 | 12,205 | -3.5 | 0.3 | ||||||||
| CAMRY | 26,763 | 23,332 | 10.3 | 14.7 | 26,763 | 23,332 | 10.3 | 14.7 | ||||||||
| AVALON | 4,781 | 4,281 | 7.4 | 11.7 | 4,781 | 4,281 | 7.4 | 11.7 | ||||||||
| SCION FR-S | 746 | 921 | -22.1 | -19.0 | 746 | 921 | -22.1 | -19.0 | ||||||||
| SCION iQ | 77 | 166 | -55.4 | -53.6 | 77 | 166 | -55.4 | -53.6 | ||||||||
| SCION xD | 220 | 592 | -64.3 | -62.8 | 220 | 592 | -64.3 | -62.8 | ||||||||
| SCION xB | 1,428 | 1,225 | 12.1 | 16.6 | 1,428 | 1,225 | 12.1 | 16.6 | ||||||||
| SCION tC | 1,219 | 1,107 | 5.9 | 10.1 | 1,219 | 1,107 | 5.9 | 10.1 | ||||||||
| TOTAL SCION | 3,690 | 4,011 | -11.5 | -8.0 | 3,690 | 4,011 | -11.5 | -8.0 | ||||||||
| TOTAL TOYOTA DIV. CAR | 76,277 | 67,587 | 8.5 | 12.9 | 76,277 | 67,587 | 8.5 | 12.9 | ||||||||
| CT | 1,005 | 1,290 | -25.1 | -22.1 | 1,005 | 1,290 | -25.1 | -22.1 | ||||||||
| IS | 3,375 | 3,048 | 6.5 | 10.7 | 3,375 | 3,048 | 6.5 | 10.7 | ||||||||
| RC | 847 | 0 | N/A | N/A | 847 | 0 | N/A | N/A | ||||||||
| ES | 4,080 | 3,959 | -0.9 | 3.1 | 4,080 | 3,959 | -0.9 | 3.1 | ||||||||
| GS | 1,679 | 1,300 | 24.2 | 29.2 | 1,679 | 1,300 | 24.2 | 29.2 | ||||||||
| LS | 666 | 634 | 1.0 | 5.0 | 666 | 634 | 1.0 | 5.0 | ||||||||
| LFA | 2 | 0 | N/A | N/A | 2 | 0 | N/A | N/A | ||||||||
| TOTAL LEXUS CAR | 11,654 | 10,231 | 9.5 | 13.9 | 11,654 | 10,231 | 9.5 | 13.9 | ||||||||
| TOTAL TOYOTA CAR | 87,931 | 77,818 | 8.6 | 13.0 | 87,931 | 77,818 | 8.6 | 13.0 | ||||||||
| RAV4 | 19,824 | 16,880 | 12.9 | 17.4 | 19,824 | 16,880 | 12.9 | 17.4 | ||||||||
| FJ CRUISER | 158 | 1,162 | -86.9 | -86.4 | 158 | 1,162 | -86.9 | -86.4 | ||||||||
| VENZA | 2,105 | 1,993 | 1.6 | 5.6 | 2,105 | 1,993 | 1.6 | 5.6 | ||||||||
| HIGHLANDER | 11,060 | 10,676 | -0.4 | 3.6 | 11,060 | 10,676 | -0.4 | 3.6 | ||||||||
| 4RUNNER | 6,945 | 3,958 | 68.7 | 75.5 | 6,945 | 3,958 | 68.7 | 75.5 | ||||||||
| SIENNA | 8,933 | 7,696 | 11.6 | 16.1 | 8,933 | 7,696 | 11.6 | 16.1 | ||||||||
| SEQUOIA | 904 | 787 | 10.4 | 14.9 | 904 | 787 | 10.4 | 14.9 | ||||||||
| LAND CRUISER | 251 | 257 | -6.1 | -2.3 | 251 | 257 | -6.1 | -2.3 | ||||||||
| TOTAL TOYOTA DIV. SUV | 41,247 | 35,713 | 11.1 | 15.5 | 41,247 | 35,713 | 11.1 | 15.5 | ||||||||
| TACOMA | 11,409 | 9,842 | 11.5 | 15.9 | 11,409 | 9,842 | 11.5 | 15.9 | ||||||||
| TUNDRA | 8,197 | 7,890 | -0.1 | 3.9 | 8,197 | 7,890 | -0.1 | 3.9 | ||||||||
| TOTAL TOYOTA DIV. PICKUP | 19,606 | 17,732 | 6.3 | 10.6 | 19,606 | 17,732 | 6.3 | 10.6 | ||||||||
| TOTAL TOYOTA DIV. TRUCK | 69,786 | 61,141 | 9.7 | 14.1 | 69,786 | 61,141 | 9.7 | 14.1 | ||||||||
| NX | 2,812 | 0 | N/A | N/A | N/A | 0 | N/A | N/A | ||||||||
| RX | 6,569 | 5,607 | 12.7 | 17.2 | 6,569 | 5,607 | 12.7 | 17.2 | ||||||||
| GX | 1,803 | 1,443 | 20.1 | 24.9 | 1,803 | 1,443 | 20.1 | 24.9 | ||||||||
| LX | 293 | 356 | -20.9 | -17.7 | 293 | 356 | -20.9 | -17.7 | ||||||||
| TOTAL LEXUS TRUCK | 11,477 | 7,406 | 49.0 | 55.0 | 11,477 | 7,406 | 49.0 | 55.0 | ||||||||
| TOTAL TOYOTA TRUCK | 81,263 | 68,547 | 14.0 | 18.6 | 81,263 | 68,547 | 14.0 | 18.6 | ||||||||
| SELLING DAYS | 26 | 25 | 26 | 25 | ||||||||||||
| DSR = DAILY SELLING RATE | ||||||||||||||||
| TOYOTA U.S. SALES SUMMARY | ||||||||||||||||
| January, 2015 | ||||||||||||||||
| -- CURRENT MONTH -- | -- CALENDAR YEAR TO DATE -- | |||||||||||||||
| DSR % | VOL % | DSR % | VOL % | |||||||||||||
| 2015 | 2014 | CHG | CHG | 2015 | 2014 | CHG | CHG | |||||||||
| * NORTH AMERICAN BUILT VEHICLES | ||||||||||||||||
| COROLLA | 27,357 | 22,728 | 15.7 | 20.4 | 27,357 | 22,728 | 15.7 | 20.4 | ||||||||
| CAMRY | 26,746 | 23,323 | 10.3 | 14.7 | 26,746 | 23,323 | 10.3 | 14.7 | ||||||||
| AVALON | 4,781 | 4,281 | 7.4 | 11.7 | 4,781 | 4,281 | 7.4 | 11.7 | ||||||||
| RAV4 | 14,321 | 12,803 | 7.6 | 11.9 | 14,321 | 12,803 | 7.6 | 11.9 | ||||||||
| VENZA | 2,105 | 1,993 | 1.6 | 5.6 | 2,105 | 1,993 | 1.6 | 5.6 | ||||||||
| HIGHLANDER | 10,792 | 10,501 | -1.2 | 2.8 | 10,792 | 10,501 | -1.2 | 2.8 | ||||||||
| SIENNA | 8,933 | 7,696 | 11.6 | 16.1 | 8,933 | 7,696 | 11.6 | 16.1 | ||||||||
| SEQUOIA | 904 | 787 | 10.4 | 14.9 | 904 | 787 | 10.4 | 14.9 | ||||||||
| TACOMA | 11,409 | 9,842 | 11.5 | 15.9 | 11,409 | 9,842 | 11.5 | 15.9 | ||||||||
| TUNDRA | 8,197 | 7,890 | -0.1 | 3.9 | 8,197 | 7,890 | -0.1 | 3.9 | ||||||||
| RX | 6,009 | 3,349 | 72.5 | 79.4 | 6,009 | 3,349 | 72.5 | 79.4 | ||||||||
| TOTAL | 121,554 | 105,193 | 11.1 | 15.6 | 121,554 | 105,193 | 11.1 | 15.6 | ||||||||
| N.A. VEHICLES % OF TOTAL | 71.8% | 71.9% | 71.8% | 71.9% | ||||||||||||
| TOYOTA DIV. IMPORT CAR | 17,393 | 17,255 | -3.1 | 0.8 | 17,393 | 17,255 | -3.1 | 0.8 | ||||||||
| LEXUS IMPORT CAR | 11,654 | 10,231 | 9.5 | 13.9 | 11,654 | 10,231 | 9.5 | 13.9 | ||||||||
| TOYOTA DIV NA BUILT CARS | 58,884 | 50,332 | 12.5 | 17.0 | 58,884 | 50,332 | 12.5 | 17.0 | ||||||||
| TOTAL TOYOTA CARS | 87,931 | 77,818 | 8.6 | 13.0 | 87,931 | 77,818 | 8.6 | 13.0 | ||||||||
| TOYOTA DIV. IMPORT TRUCK | 13,125 | 9,629 | 31.1 | 36.3 | 13,125 | 9,629 | 31.1 | 36.3 | ||||||||
| LEXUS IMPORT TRUCK | 5,468 | 4,057 | 29.6 | 34.8 | 5,468 | 4,057 | 29.6 | 34.8 | ||||||||
| TOYOTA DIV NA BUILT TRUCK | 56,661 | 51,512 | 5.8 | 10.0 | 56,661 | 51,512 | 5.8 | 10.0 | ||||||||
| LEXUS NA BUILT TRUCK | 6,009 | 3,349 | 72.5 | 79.4 | 6,009 | 3,349 | 72.5 | 79.4 | ||||||||
| TOTAL TOYOTA TRUCK | 81,263 | 68,547 | 14.0 | 18.6 | 81,263 | 68,547 | 14.0 | 18.6 | ||||||||
| SELLING DAYS | 26 | 25 | 26 | 25 | ||||||||||||
| DSR = DAILY SELLING RATE | ||||||||||||||||
| --CURRENT MONTH-- | --CALENDAR YEAR TO DATE-- | |||||||||||||||
| Memo: | 2015 | 2014 | DSR % | 2015 | 2014 | DSR % | ||||||||||
| Toyota Prius Sedan | 7,316 | 7,205 | -2.40% | 7,316 | 7,205 | -2.40% | ||||||||||
| Toyota Prius V (only) | 1,913 | 1,730 | 6.30% | 1,913 | 1,730 | 6.30% | ||||||||||
| Toyota Prius C (only) | 2,614 | 2,467 | 1.90% | 2,614 | 2,467 | 1.90% | ||||||||||
| Toyota Prius Phv (only) | 401 | 803 | -52.00% | 401 | 803 | -52.00% | ||||||||||
