Nissan to Support Wounded Warrior Project and Habitat for Humanity in Conjunction with 2015 Super Bowl 'WithDad' Campaign

Nissan wants to make a lasting impact on the lives of families long after the big game is over

Nissan will donate $500,000 to each family-oriented organization – a total of $1 million shared equally between them

Unique partnership will deliver the construction of a Habitat for Humanity home built in partnership with veterans

Campaign details available at With Dad

NASHVILLE, TN -- February 01, 2015: Among the millions of families gathered around their televisions to watch Super Bowl XLIX, many across the United States are struggling to find affordable housing or are in need of assistance re-assimilating into family life after military service. In connection with its touching 90-second Super Bowl commercial called “With Dad,” Nissan will donate $1 million to help people build a better future for themselves and their families through a contribution in support of Habitat for Humanity and Wounded Warrior Project® (WWP).

“It’s a similar struggle for many families with limited resources to construct, rehabilitate or preserve the cornerstone of their togetherness – their home. We’re pleased that we’re able to make this donation and bring these two great organizations together, along with building awareness and exposure for their causes.”

Nissan is encouraging those who may have missed the “With Dad” spot or want to see it again to go to With Dad or NissanUSA. The “With Dad” commercial, which debuted during the second quarter of today’s game, will not be shown again on broadcast TV.

While Nissan has been a partner to both organizations for many years, the “With Dad” campaign is bringing them together in another unique way. The organizations will team up to build a Habitat for Humanity house in partnership with veterans, along with members of the Wounded Warrior Project and Nissan employees.

“While the ‘With Dad’ commercial follows the struggles of a hardworking and resilient family striving for togetherness over the years, we recognize the even stronger resilience of injured service members in returning to health in body and mind,” said Fred Diaz, senior vice president, Nissan Sales & Marketing and Operations U.S., Nissan North America. “It’s a similar struggle for many families with limited resources to construct, rehabilitate or preserve the cornerstone of their togetherness – their home. We’re pleased that we’re able to make this donation and bring these two great organizations together, along with building awareness and exposure for their causes.”

“Nissan continues to be a generous, creative and inspirational partner in Habitat’s global effort to create affordable housing,” said Jonathan Reckford, CEO of Habitat for Humanity International. “We are honored to participate in this inspiring campaign that will help families across the United States build the foundation for a better life.”

“Transition from military life doesn’t just impact the life of a veteran; spouses and children live through these life adjustments as well, which is why Wounded Warrior Project takes a holistic approach. Our 20 programs and services benefit both the veteran and his or her family,” said Brea Kratzert, director of Strategic Partnerships for Wounded Warrior Project. “We are proud to partner with Nissan, especially for the ‘With Dad’ campaign. This campaign will not only help shed light on what veteran families face as they transition together it will also fuel our programs and services that help these families thrive.”

Since 2005, Nissan's total support for Habitat for Humanity has surpassed $11.6 million. In response to hurricanes Katrina and Rita in 2005, Nissan donated 50 Nissan Titan trucks to assist Habitat's response efforts in the Gulf Coast and mobilized employees to partner in home building. Since 2006, Nissan employees have helped to build 63 homes across the United States. Nissan's employees have logged more than 70,000 volunteer hours building homes with Habitat for Humanity.

The company’s support of the WWP includes a recent “Project Titan” adventure, in which two injured veterans piloted a custom-built Nissan Titan pickup on a 10-day adventure through the Alaskan wilderness.