Car Stuff@CES 2015-DENSO to Display Environment and Safety Technologies at the 2015 North American International Auto Show

SOUTHFIELD, MI -- Jan. 5, 2015: Global automotive supplier DENSO is exhibiting at the 2015 North American International Auto Show for the 11th consecutive year, held at Cobo Center in Detroit, Jan. 12-25. As a premier sponsor, DENSO is showcasing products and technologies in the areas of environment and safety.

Safety: DENSO will exhibit cutting edge vehicle-to-vehicle and vehicle-to-infrastructure (V2X) and Human Machine Interface (HMI) technologies, with a simulator that allows consumers to experience the safety and convenience benefits of this revolutionary technology. This experience will also show how consumers' vehicles will communicate with personal mobile devices, like smartphones, to prevent pedestrian accidents in the future. In addition, DENSO will feature an autonomous drive display where consumers can see how active safety and HMI technologies will help realize an autonomous drive society.

Environment: DENSO will also display its newly developed standardized Heating, Ventilating and Air Conditioning (HVAC) unit, which is smaller and more efficient than previous generations. It's the world's first standardized HVAC component that can be used in a wide variety of vehicles, which will allow carmakers to realize a cost savings. DENSO's will feature its Gasoline Direct Injection (GDI) and Hybrid and Electric Vehicle (HEV) technologies.

Smart City: DENSO will also show its vision for "smart cities" of the future, and how we can apply our expertise beyond the automotive industry. Through a Smart City miniature diorama, we'll bring a future city to life via looping projection-mapped animation. The display will show consumers how vehicles, infrastructure and homes become connected and more energy efficient.