2014 Kia Soul Named One Of 10 Best Back-To-School Cars


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IRVINE, CA -- Aug. 8, 2014: Coming off a record-breaking sales performance in the first half of 2014, the Kia Soul has been named to the list of 10 Best Back-to-School Cars by Kelley Blue Book's KBB.com. All new for the 2014 model year, the Soul sold an individual nameplate record 74,999 units in the first half of 2014 and continues on pace for a record sales year. KBB.com editors praised the Soul for its affordability, practicality, style, features and personality.

"Since its launch in 2009, the Soul has appealed to a broad range of customers thanks to its unique blend of style, technology and value," said Michael Sprague, executive vice president of sales and marketing, Kia Motors America (KMA). "Now in its second generation, the iconic Soul remains true to its roots while improved refinement, features and amenities continue to exceed customer expectations for the segment."

As a new school year begins, the editors at KBB.com hand-picked 10 new vehicles for students, all of which have a starting MSRP below $20,000. The Soul urban passenger vehicle is second on the list with a Kelley Blue Book Fair Purchase Price of $14,623. Fair Purchase Price shows what others have been paying for a new car recently and is updated weekly based on current market conditions, local demand and vehicle availability.

About the 2014 Soul Instantly recognizable yet thoroughly fresh, the 2014 Soul rides on a new chassis that is stiffer, longer and wider than its predecessor. The Soul's new dimensions allow for more passenger and cargo room while NVH levels have been reduced dramatically. Increased torque and significant suspension upgrades make the 2014 Soul a nimble and agile companion for students on the go, and inside there is a long list of standard comfort and convenience features including Bluetooth wireless technology1 and steering wheel-mounted controls2.

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