New-Car Transaction Prices up Nearly 1.5 Percent in March 2014


new car buyers

IRVINE, CA--April 1, 2014: Heading into the spring selling season, Kelley Blue Book today report the estimated average transaction price for light vehicles in the United States was $31,995 in March 2014. New-car prices have increased by $450 (up 1.4 percent) from March 2013, while decreasing $185 (0.6 percent) from last month.

"We are seeing continued year-over-year gains in average transaction prices. The increase in prices have been enough to offset rising incentive spend and consumers have consistently shown they are willing to spend top dollar for the best models available, so the first focus for manufacturers should remain on building solid products," said Karl Brauer, senior analyst for Kelley Blue Book. "Much like last month, American Honda is particularly strong with help from Acura, which is up 5.9 percent from last year. The MDX is driving powerful sales, increasing its average transaction price and boosting the brand. Honda also is benefitting from a stronger mix of Odyssey and CR-V in the marketplace."

Manufacturer

March

2014 Transaction Price (Avg.)

February

2014 Transaction Price (Avg.)

March  2013 Transaction Price (Avg.)

Percent Change February 2014 to March

2014

Percent Change March 2013 to March 2014

American Honda (Acura, Honda)

$28,454

$28,364

$27,278

0.3%

4.3%

Chrysler Group (Chrysler, Dodge, Fiat, Jeep, RAM)

$32,018

$31,953

$31,063

0.2%

3.1%

Ford Motor Company (Ford, Lincoln)

$34,372

$34,436

$33,808

-0.2%

1.7%

General Motors (Buick, Cadillac, Chevrolet, GMC)

$35,006

$35,357

$34,389

-1.0%

1.8%

Hyundai-Kia

$24,310

$24,394

$23,776

-0.3%

2.2%

Nissan North America (Nissan, Infiniti)

$27,697

$27,876

$28,577

-0.6%

-3.1%

Toyota Motor Company (Lexus, Scion, Toyota)

$30,882

$30,903

$30,199

-0.1%

2.3%

Volkswagen  Group (Audi, Volkswagen)

$34,467

$34,028

$33,605

1.3%

2.6%

Industry

$31,995

$32,180

$31,545

-0.6%

1.4%

"Revealing the only drop among all major automakers from this time last year, Nissan has fallen due to its best-selling Altima, which has a transaction price down 4.8 percent year-over-year," said Alec Gutierrez, senior analyst for Kelley Blue Book.  "The Rogue, which was recently redesigned, only shows a small 0.9 percent grain, while Nissan's luxury counterpart, Infiniti, is essentially flat."

-->

Home | Buyers Guides By Make | New Car Buyers Guide | Used Car Super Search | Total New Car Costs | Car Reviews Truck Reviews
Automotive News | TACH-TV | Media Library | Discount Auto Parts

Copyright © 1996-2014 The Auto Channel. Contact Information, Credits, and Terms of Use. These following titles and media identification are Trademarks owned by The Auto Channel, LLC and have been in continuous use since 1987 : The Auto Channel, Auto Channel and TACH all have been in continuous use world wide since 1987, in Print, TV, Radio, Home Video, Newsletters, On-line, and other interactive media; all rights are reserved and infringement will be acted upon with force.

Privacy Statement | Size Does Matter | Media Kit | XML SITE MAP | Affiliates

Send your questions, comments, and suggestions to Editor-in-Chief@theautochannel.com.

Submit Company releases or Product News stories to submit@theautochannel.com.
Place copy in body of email, NO attachments please.

To report errors and other problems with this page, please use this form.

Link to this page: http://www.theautochannel.com/