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Green Automotive Company Teams up with Ol Pejeta Conservancy in Kenya and the Royal College of Art to Create the Electric Safari Vehicle of the Future


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RIVERSIDE, CA--March 17, 2014: Green Automotive Company (OTCQB: GACR) enters into a partnership with one of the largest wildlife reserves in the world, the Ol Pejeta Conservancy in Kenya and the Royal College of Art in London to create the all electric Safari Vehicle of the Future.

“Vehicle Design at the RCA is dedicated to sustainable mobility solutions. We very much welcome this chance to support wildlife conservation, enhance the safari experience and enable emerging designers to make a real difference in an unique and significant environment.”

Ol Pejeta Conservancy is a 90,000 acre home to East Africa’s largest Black Rhino Sanctuary and holds some of the highest predator densities in Kenya. Four of the last seven northern white rhinos in existence live along with populations of Grevy's zebra, Jackson's hartebeest, elephants, chimpanzees, lions, leopards and cheetahs. Ol Pejeta is always looking out for new and better ways to protect the wildlife and environment, whilst at the same time engaging with over 80,000 visitors a year.

Robert Breare, Chief Commercial Officer of Ol Pejeta Conservancy: “We live with the constant struggle to balance the wilderness wildlife with tourists’ requirements. Vehicles are vital for going around but are polluting, noisy and intrusive. It is time for change. Why not create vehicles that intrude less on the wildlife, allowing you to get closer with minimal impact and with zero emissions? A silent safari vehicle that makes you feel as if you are outside on foot, face to face with a lion or an elephant.”

Ol Pejeta has already produced a brief for this innovative vehicle. The aim is to create an all-electric solution that will allow silent safaris with zero emissions and which can travel off-road with a minimum foot-print. An improved cabin to sit in, with an all round uninterrupted line of sight should make visitors feel as if they are on foot or horseback and close to nature. Visitors should be able to experience the fascinating flora and fauna with all their senses and get the most out of their Safari Tour.

Green Automotive, selected due to the company’s leading electric vehicle design and engineering accomplishments, will be responsible for the overall project management, development of the electric drive train and integration with the unique body structure. Design ideas and styling of the vehicle are being developed at the Royal College of Art (RCA), the world’s leading postgraduate centre for vehicle design.

“Vehicle Design at the RCA is dedicated to sustainable mobility solutions. We very much welcome this chance to support wildlife conservation, enhance the safari experience and enable emerging designers to make a real difference in an unique and significant environment.” – Professor Dale Harrow, Dean of the School of Design and Head of Vehicle Design.

Ian Hobday, CEO of GAC: “The project’s ultimate goal will be to successfully develop a pure electric Safari Vehicle that optimizes safety, performance and comfort features while integrating all the benefits of a lightweight unique body construction. Thanks to our know-how, we’ll advise on the best materials to be used throughout the vehicle body construction and the precise manufacturing methods. The project also aims to successfully reach a high level of energy efficiency and we will look into the most appropriate charging methods for that type of environment. This is a great opportunity to protect some of the most beautiful wildlife on our planet. And we have already received requests for similar projects in other parts of the world.”

Ol Pejeta is using Crowdfunding (Safari Vehicle of the Future) to finance the project. The first tranche of $50,000 will guarantee the design of the vehicle whereas the second tranche of $100,000 will allow the creation of the first prototype.