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Mazda HAZUMI Concept Car at Shows Off in Geneva


mazda hazumi (select to view enlarged photo)

GENEVA--March 5, 2014: Mazda Motor Corporation today unveiled its next-generation subcompact concept model, Mazda HAZUMI, at the Geneva Motor Show.

Foreshadowing Mazda’s next-generation subcompact car, Mazda HAZUMI incorporates the four key pillars of Mazda’s vehicle engineering; SKYACTIV TECHNOLOGY, KODO-Soul of Motion design, Mazda Proactive Safety, and next-generation car connectivity system Mazda Connect, without compromise.

Also at the show, Mazda revealed for the first time a newly developed small-displacement clean diesel engine, the SKYACTIV-D 1.5. Like the currently-available SKYACTIV-D 2.2, the new diesel engine is both highly efficient and clean-burning, and delivers exceptional driving performance with powerful torque and linear acceleration, as well as outstanding environmental performance.

Mazda Hazumi concept

Mazda’s Representative Director, President and CEO, Masamichi Kogai commented, “Mazda HAZUMI indicates the exciting direction of Mazda’s products which, with no exception, will deliver Mazda’s unique driving pleasure. We hope that they will enrich people’s lives, and help build a strong and lasting bond between Mazda and our customers.”