Fiat Group Announces Senior Management Changes

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LONDON – Feb 4, 2014: Fiat Group Automobiles UK Ltd has announced multiple changes to its marketing structure. Reporting to Marketing Director Elena Bernardelli, four new Senior Managers will head up the Fiat, Jeep and Chrysler, Alfa Romeo and Abarth brands.

Kate McLaren, who has recently joined the organisation, will take over marketing responsibility for the Fiat brand. Kate has extensive experience in the areas of both marketing and sales and has previously worked in the motor industry for manufacturers such as Renault and Citroen.

Jeep and Chrysler:
Damien Dally has moved from heading up Alfa Romeo for the last three years to become the new Head of Brand, Jeep and Chrysler. Damien joined the Fiat Group in 2002 having spent five years with Audi. In the last 12 years in the Fiat Group Damien has undertaken many roles within sales and marketing.

Alfa Romeo:
The former head of Abarth in the UK, Ivan Gibson takes over responsibility for Alfa Romeo. Ivan has been with the Fiat Group for more than 25 years, and brings with him a wealth of experience in marketing, sales and aftersales across the Fiat, Alfa Romeo and Abarth brands.

Gerry Southerington has been appointed as Head of Brand, Abarth. A Fiat Group employee since 1991, Gerry has had a wide range of roles cross-brand including Zone Aftersales Manager, Business Development Manager and National Sales Manager, and most recently he headed up the Fleet Department for all brands.

“I am delighted to announce these changes effective immediately,” says Steve Zanlunghi, Managing Director, Fiat Group Automobiles UK Ltd. “They further strengthen our organisation and support our network as we work towards our growth targets. I wish the Senior Managers every success in their new roles.”

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