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Mercedes-Benz Starts 2014 With Record January Sales Of 22,604


PHOTO
Mercedes-Benz Sprinter

MONTVALE, NJ--Feb. 3, 2014: Mercedes-Benz USA (MBUSA) today reported the highest January retail volumes in its history with sales of 24,413 units across the Mercedes-Benz, Sprinter and smart model lines, a 1.5% increase from the 24,059 vehicles sold the same month last year. The Mercedes-Benz brand alone achieved its best-ever January with sales of 22,604. Gains were made across the MBUSA brand portfolio as Sprinter Vans advanced 19.6% to 1,288 units and smart increased 8.3% to 521.

"We knocked it out of the park last year and are moving into 2014 at a record sales pace," said Steve Cannon, president and CEO of MBUSA. "The product milestones will continue this year with an all-new entry point on the SUV side in the form of the GLA, the next generation C-Class and standout additions to our high-end and high-performance lineups."

Mercedes-Benz January sales were led by the C-, E- and M-Class model lines. The sporty C-Class—the brand's volume leader in 2013—came in first at 5,748 units, followed by the E-Class with sales of 5,266. The brand's top selling SUV, the M-Class, rounded out the top three at 2,824 units.

At the high end, sales of the all-new 2014 S-Class flagship increased 36.6% to 1,281 from the 938 units sold in January 2013.

Sales of Mercedes-Benz BlueTEC diesel models hit 1,074 in January, an increase of 1.9% from the 1,054 units sold in January 2013. The company's high-performance AMG models finished the month with sales of 846, increasing 70.9% compared to the same period last year.

Separately, Mercedes-Benz Certified Pre-Owned (MBCPO) recorded sales of 8,305 vehicles in January, an increase of 1.8% when compared to the 8,169 units sold in January 2013.

MERCEDES-BENZ USA
Sales -- January 2014

Mercedes-Benz Passenger Vehicles

Jan-14

Jan-13

Monthly %

YTD 2014

YTD 2013

Yearly %








CLA-CLASS

2,433

-

-

2,433

-

-








C-CLASS

5,748

7,214

-20.3%

5,748

7,214

-20.3%








E-CLASS

5,266

5,469

-3.7%

5,266

5,469

-3.7%








S-CLASS

1,281

938

36.6%

1,281

938

36.6%








CL-CLASS

33

54

-38.9%

33

54

-38.9%








SL-CLASS

339

390

-13.1%

339

390

-13.1%








SLS AMG

35

36

-2.8%

35

36

-2.8%








SLK-CLASS

258

325

-20.6%

258

325

-20.6%








CLS-CLASS

420

553

-24.1%

420

553

-24.1%








R-CLASS

2

7

-71.4%

2

7

-71.4%








M-CLASS

2,824

2,928

-3.6%

2,824

2,928

-3.6%








G-CLASS 

122

176

-30.7%

122

176

-30.7%








GL-CLASS

1,541

2,015

-23.5%

1,541

2,015

-23.5%








GLK-CLASS

2,302

2,396

-3.9%

2,302

2,396

-3.9%








TOTAL

22,604

22,501

0.5%

22,604

22,501

0.5%








*SPRINTER

1,288

1,077

19.6%

1,288

1,077

19.6%








**smart

521

481

8.3%

521

481

-3.0%








MBUSA 
Combined Total

Jan-14

Jan-13

Monthly %

YTD 2014

YTD 2013

Yearly %








GRAND TOTAL

24,413

24,059

1.5%

24,413

24,059

1.5%


*Mercedes-Benz and Freightliner Sprinter Vans are sold and marketed in the U.S. by Mercedes-Benz USA and Daimler Vans USA, respectively.