Mercedes-Benz Celebrates Tenth Year As Official Vehicle Of Palm Springs International Film Festival
PALM SPRINGS, CA--Jan. 6, 2014: Mercedes-Benz marks the tenth anniversary of its collaboration with Hollywood's top actors and actresses this past weekend at the 25th Annual Palm Springs International Film Festival. Mercedes-Benz is the official vehicle and major sponsor of the festival, which runs from January 3-13, 2014.
The festival includes the annual Awards Gala on January 4th, where celebrity presenters and honorees included Sandra Bullock, Amy Adams, Meryl Streep, Bono of U2, Steve McQueen, Matthew McConaughey, Julia Roberts, Bruce Dern, Bradley Cooper, Lupita Nyong'O and more. Celebrity guests made their red carpet arrivals in the all-new 2014 S-Class and GL-Class.
"Mercedes-Benz is proud to celebrate our 10th year as the official vehicle and sponsor of the Palm Springs International Film Festival." said Bob Yeatman, regional general manager for Mercedes-Benz. "The film festival is a great opportunity to honor Hollywood's top talent and films, while highlighting our own icon – the all new S-Class."
In addition to being the official vehicle and major sponsor of the festival, Mercedes-Benz will present the Mercedes-Benz Audience Award and El Cine Latino. Mercedes-Benz will also display several vehicles during the festival including, the S550, S63 AMG, G63 AMG, SLS AMG Black Series and more.