Open House for MINI Australia

PHOTO (select to view enlarged photo)

MULGRAVE, AUSTRALIA – Nov 12, 2013: MINI Australia is excited to announce a third year of partnership with The Design Files Open House, a unique pop-up event from Australia’s most popular design blog, The Design Files.

The Design Files Open House is a temporary retail event unlike any other: for four days, two stunning homes – one in Melbourne, one in Sydney - will be completely restyled by more than 70 high profile Australian designers, artists, craftspeople and retailers.

The crowning glory of both homes will be a one-of-a-kind MINI Paceman parked prominently in the garage. Sporting a customised design by Melbourne artist Kirra Jamison, the MINI Paceman looks totally in tune with its stylish surroundings.

And the best part is – everything in the house, including the MINI Paceman, is for sale.

Kai Bruesewitz, general manager of MINI Australia, said the company was delighted to partner with The Design Files Open House for the third year in a row.

“The MINI Paceman is a design icon, so there is great synergy in joining with Australia’s most popular design blog.

“The Design Files Open House event is very inventive and innovative – and at MINI Australia, we take pride in doing things that are a little different, a little left of centre. It’s a great partnership, and we’re proud to be part of this pop-up event.” Bruesewitz said.

According to Lucy Feagins, editor of The Design Files, MINI has been a central part of the Open House since the very first event in 2011.

“At The Design Files we're passionate about great design and craftsmanship, and this makes MINI the perfect partner for the Open House event.

“We're particularly excited this year to launch a special collaboration with Kirra Jamison, whose distinctive 'loops' artwork has been applied to the new MINI Paceman. The result is pretty amazing - Australian artwork on wheels!” said Feagin.

The MINI brand, part of the BMW Group, offers a comprehensive line-up of iconic variants in Australia, including the three- door MINI Hatch, soft top MINI Cabriolet, MINI Clubman, MINI Countryman, MINI Paceman and the two- seater MINI Coupé and MINI Roadster.

The Design Files Open House will run in Hawthorn, Melbourne from Thursday 21 November till Sunday 24 November and in Sydney from Thursday 5 December till Sunday 8 December from 10.00am – 5.00pm daily.

Home | Buyers Guides For Every Auto Make | New Car Buyers Guide | Used Car Super Search | Total New Car Costs | 2016-1993 Car Reviews Truck Reviews
1996-2016 Automotive News | TACH-TV | Media Library | Discount Auto Parts

Copyright © 1996-2016 The Auto Channel. Contact Information, Credits, and Terms of Use. These following titles and media identification are Trademarks owned by The Auto Channel, LLC and have been in continuous use since 1987 : The Auto Channel, Auto Channel and TACH all have been in continuous use world wide since 1987, in Print, TV, Radio, Home Video, Newsletters, On-line, and other interactive media; all rights are reserved and infringement will be acted upon with force.

Privacy Statement | Size Does Matter | Media Kit | XML SITE MAP | Affiliates

Send your questions, comments, and suggestions to

Submit Company releases or Product News stories to
Place copy in body of email, NO attachments please.

To report errors and other problems with this page, please use this form.

Link to this page: