Three Cheers for Value at Mazda


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VICTORIA, AUSTRALIA – Oct 28, 2013: Mazda3 – Australia’s most popular car - is in final run-out and Mazda is marking the occasion with a new nation-wide advertising campaign.

Mazda’s brand new ‘3 Cheers for Value’ campaign has just kicked off showcasing Mazda3 Neo, now priced from $19,990, as the hero.

Mazda3 Neo manual in either sedan or hatch body styles is now available at its lowest ever price.

The ‘run-out’ campaign is bright and fun; it showcases the amazing value in every Mazda3 and celebrates its recent sales success.

A hero seller for nearly 10 years, Mazda is preparing for the arrival of an all-new Mazda3 in early 2014 by clearing final stocks of the current model.

With almost 350,000 Mazda3 sales in Australia since launch, the campaign is sure to attract customers keen to take advantage of the low $19,990 price – the first time Mazda3 has been priced below $20,000.

A series of ‘3 Cheers for Value’ television commercials on all commercial networks and Foxtel are supported by radio ads on the nation’s most popular capital city FM stations, print ads in the biggest newspapers and an online presence that will ensure everyone knows about Mazda’s biggest retail advertising campaign of 2013.

With Bluetooth, alloys, cruise control, air-conditioning, a full range of safety equipment and so much more, Mazda3 has never been a better buy.

Mazda Australia’s managing director, Martin Benders said: “If you have ever wanted a Mazda3 for under $20,000, now is the time to buy. Prices are unlikely to be seen this low again. Mazda3 has been Australia’s most popular car over the last two-and-a-half years*. With its stylish design, sporty drive and impressive safety features there has never been a better time to visit your local Mazda dealer and get your model and colour choice before stocks run out.”

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