Hertz Keeps Rugby League World Cup 2013 Moving
LONDON--Oct. 23, 2013: The Hertz Corporation , the world's largest general use car rental brand, announced that Hertz UK is supplying 16 uniquely liveried vans and 20 people carriers to Rugby League World Cup 2013 (RLWC2013) as its Official Vehicle Hire Supplier. The vehicles will transport players, coaches and equipment to and from the fixtures during the six week tournament. To join in with the fun and excitement of the global sporting event, Hertz is providing each participating nation with their own specially designed van sporting colorful designs that capture the essence of their national identity. The Hertz brand will also be strongly profiled during the matches with large perimeter boards and match day program advertisements.
Hertz also provided the Trophy Tour Van which took the famous silverware across the UK over the past seven months, with the tour proving a major hit in RLWC2013's host communities. The van, which is decorated with RLWC and Hertz imagery, will continue to be on the road until the start of the tournament.
Michel Taride, Group President of Hertz International, said: "Rugby League World Cup 2013 hosted by England and Wales promises plenty of high octane action. Hertz is very excited to be a part of the passion for RLWC2013 by providing specially decorated vans for the teams as well as people carriers – we will genuinely be helping to keep the tournament moving."
RLWC2013 Tournament General Manager Sally Bolton said: "After seeing all the enthusiasm generated by the Hertz Trophy Tour Van on its tour around the UK, we are really pleased to now have the bespoke Hertz vans along with the people carriers to transport the players, coaches and equipment of all nations participating in the tournament."
Due to be hosted across England and Wales, the competition will run from October 26 to November 30 and will see some of the most famous Rugby League teams from 14 countries across the world showcasing their talent and competing against one another to win the coveted trophy.