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Fiat Chrysler Group Sales Surge Ahead During September


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MELBOURNE – Oct 4, 2013: For the second month in a row, Fiat Chrysler Group has sold more than 3,000 vehicles in a single month after retailing 3,263 vehicles across its portfolio of five core brands during September.

This result was just shy of the all-time record set during August 2013 but still represents the 29th consecutive month of year-on-year sales growth for the Group, which has now recorded more new vehicle sales during the first nine months of this year than it did for the full calendar year in 2012.

Fiat Chrysler Group also set a new quarterly volume record during Q3, delivering 9,508 new vehicles to customers, which is an increase of 31.6 per cent (2,283 units) over the previous best quarterly result in Q1 this year, as well as a 47.4 per cent improvement (3, 058 units) on the Q3 result in 2012.

“A new quarterly volume record for the Group off the back of record third quarter sales for Jeep, Alfa Romeo and Fiat brands is an outstanding endorsement of the efforts of the entire Fiat Chrysler Group team over the past few months, as they continue to reinvigorate and strengthen our brands,” said Veronica Johns, CEO and President Fiat Chrysler Group Australia.

“With year-to-date sales for the Group up by over 40 per cent and some sensational new products coming online over the next 12 months, such the new Jeep Cherokee and stunning Alfa Romeo 4C, we’re entering an exciting phase and are encouraged by the strong results we’ve achieved so far this year.”

Jeep set another all-time sales record during September, surpassing the previous record set last month, after delivering 2,048 vehicles to new customers. Grand Cherokee continued to lead the way with 1,402 sales, which was another record result, maintaining its position as the No. 1 selling Large SUV in Australia for the third consecutive month and increasing its share of the segment.

Since the introduction of the new MY14 WK model at the beginning of July, sales of Grand Cherokee are up by an incredible 75 per cent compared to the same period last year, which has lifted the overall growth for Jeep’s premier model to 49.8 per cent year-to-date.

Chrysler achieved its single best month of registrations on record for the 300 sedan, with 350 units finding new homes during September, while overall Chrysler sales of 361 vehicles represented the best monthly result since June 2006.

Fiat had its second best month on record with 522 sales of the Italian marque, headlined by the Freemont SUV, which achieved its best result since launch with a record 140 sales.

Meanwhile, Alfa Romeo remains on track to set a new annual sales record after another strong month with 247 sales, which takes its year-to-date tally to 1,656 vehicles, up 136 per cent compared to the same period last year as customers embrace the opportunity to get behind the wheel of the stylish and affordable Giulietta range.