ORLANDO, FL--September 8, 2013: G5 Sponsorships, a branch of Global-5, Inc., has begun talks with a number of the nation's leading brands to partner with the South Carolina Department of Transportation (SCDOT) to sponsor the state's 511 Traveler Information System, Rest Areas, Welcome Centers, and the State Highway Emergency Program (SHEP). For the first time ever, this includes the ability to affix sponsor logos on 511 signs within the restricted right-of-way of South Carolina's busiest highways, including I-95.
“511 is a tremendous resource for drivers, providing real-time updates on traffic conditions. We are looking forward to working with private sector sponsors as partners in providing traffic information that saves drivers time and fuel, reduces stress and enhances safety.”
"We are offering holistic sponsorship packages that bring maximum value to South Carolina and the sponsors," said G5 Sponsorships' COO Matt Hamill. "511 is a tremendous resource for drivers, providing real-time updates on traffic conditions. We are looking forward to working with private sector sponsors as partners in providing traffic information that saves drivers time and fuel, reduces stress and enhances safety."
511 is designated by the Federal Communications Commission and the Federal Highway Administration (FHWA) as the nation's source for free, real-time information about traffic conditions, construction delays and other incidents affecting travel times. The 511 service is available by calling 511 from any landline or cell phone or by visiting the 511 website for that state.
The G5 Sponsorships team is offering packages that include sponsor logos on 511 road signs on interstates and other highly traveled roadways, messages on the 511 mobile application, banner ads for the 511SC.org website and sponsorship of South Carolina's interstate Rest Areas and Welcome Centers. The goal for the state in seeking sponsors is to offset the cost of operating the 511 system to their taxpayers.
"In addition to the 511 sponsorship opportunities, SCDOT plans to brand its fleet of SHEP vehicles," said Eric Strauss, G5 Sponsorships' Director of Sponsorships. "For the past 17 years, SHEP has been assisting motorists by changing flat tires, providing gasoline to those who have run out and providing support and assistance to emergency response teams during incidents. Any sponsor who partners with SCDOT benefits by aligning their brand with this exceptional consumer service."
Sponsors enhance their corporate social responsibility goals, gain billions of annual impressions of their brand and receive on-going high level recognition from state leaders through G5 Sponsorships' unique revenue generation programs. G5 Sponsorships is a branch of Global-5, Inc., the nation's premiere transportation communications firm.Global-5, Inc., has provided award-winning support to clients for more than 17 years, working with numerous state Departments of Transportation, the Federal Highway Administration and many other transportation clients. For more information please visit Global 5 or G5 Sponsorhips .