Ryder Recognized with Marketing and Sales Awards


ryder (select to view enlarged photo)

MIAMI--September 8, 2013: Ryder System, Inc. , a leader in commercial transportation and supply chain management solutions, today announced that it was presented with two Awards of Excellence in the 2013 TMSA Compass Awards Program by the Transportation Marketing and Sales Association (TMSA). The TMSA is the leading organization dedicated to advancing the success of marketing and sales professionals in all transportation modes. The TMSA Awards of Excellence -- the highest level of professional achievement and recognition in marketing, communications, and sales in today's transportation, logistics, and passenger transit marketplace -- were presented to Ryder in the categories of Web-Based Marketing and Sales and On-site/Off-site Events.

“These programs support Ryder's continued focus on innovation, outstanding supply chain execution, and growth.”

Exchange, Ryder's self-hosted blog that provides thought leadership on a variety of fleet, supply chain and logistics-related topics, won in the program's Web-Based Marketing category. The blog was created to provide a platform for sharing educational information about industry trends, best practices, perspectives, and commentary. Since its launch in April 2012, the blog has achieved a steady increase in its following quarter to quarter, seeing over a 2,000 percent increase in traffic. Exchange can be visited at Ryder Exchange or Ryder Blog .

Ryder's Proactive Innovations event, hosted by Ryder Supply Chain Solutions in April of 2012, won in the On-site/Off-site Events category. The event promotes team building with various hands-on activities and supply chain solutions knowledge sharing, including learning sessions hosted by Ryder subject matter experts, along with industry thought leaders. To support the event, the marketing team created a branded event brochure and other communications collateral including speaker biographies, the event schedule, and session descriptions.

"We are honored to be recognized for the work we do to deliver thought leadership to the industry, as well as valuable knowledge sharing opportunities to our sales and operations peers," said Steve Dean, Senior Vice President, Sales and Marketing, Ryder Supply Chain Solutions. "These programs support Ryder's continued focus on innovation, outstanding supply chain execution, and growth."

Recognized for their achievements, winners were selected from over 80 entries and judged for their excellence in transportation marketing and sales techniques. Applicants submitted a detailed write-up and creative work samples to a panel of industry professionals, with award categories including: direct marketing campaign, integrated campaign, marketing and sales-collaborated effort, marketing and sales collateral, media relations, on-site/off-site events, single advertisement, and web-based marketing and sales.

About the Transportation Marketing and Sales Association (TMSA)

The Transportation Marketing and Sales Association (formerly the Transportation Marketing & Communications Association) exists to enhance the knowledge, connections, recognition and solutions available to the marketing, communications and sales professions within the transportation and logistics industries including motor carriers, railroads, air carriers, ocean lines, 3PLs, OEMs, passenger transit organizations, media, and suppliers. TMSA members and their companies account for over $300 billion in revenue and over $190 million in sales/marketing/communication budgets. Member benefits include recognition of excellence through the annual Compass Awards, extensive educational programs and networking opportunities.

Ryder is a FORTUNE 500 commercial transportation, logistics and supply chain management solutions company. Ryder's stock is a component of the Dow Jones Transportation Average and the Standard & Poor's 500 Index. Inbound Logistics magazine has recognized Ryder as a top third party logistics provider and green supply chain partner. Ryder has also been ranked three years in a row as one of the top 250 U.S. companies in the Newsweek Green Rankings. In addition, Security Magazine has named Ryder one of the top companies for security practices in the transportation, logistics, supply chain, and warehousing sector. Ryder is a proud member of the American Red Cross Annual Disaster Giving Program, supporting national and local disaster preparedness and response efforts.

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