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Free Slurpees! At 7-Eleven Today Only!!!!

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​Ed Note: If your out cruising , here is a freebie for you....enjoy, tell them The Auto Channel sent you.

NEW YORK July 11, 2013; Today isn’t just any Thursday. It’s free Slurpee Thursday, CNBC reports. In celebration of 7-Eleven’s unofficial birthday — July 11 — the convenience store chain is giving away 12-ounce Slurpees today, a super-sizing from its previous 7.11-ounce birthday giveaways.

According to 7-Eleven’s Laura Gordon, vice president of marketing and brand innovation, the chain will give away 7 million Slurpees today at a retail value of $7.6 million. Why? "It helps us reconnect with people who love the Slurpee," she said.

This year’s larger freebie is a nod towards previous customer feedback. "Moms asked us for cups with lids," Gordon said, and unlike the 7.11-ounce cups, the conventional, 12-ounce Slurpee comes with a lid. "That means less mess in the car."

7-Eleven has been promoting its free Slurpee day since March 11 via Facebook and Instagram. It has also begun selling Slurpee-branded merchandise at many locations.