Peugeot Achieves Best Sales Month in Four Years
SYDNEY – July 4, 2013: The month of June saw the Peugeot brand record its best sales result since 2009.
According to the latest VFACTS data, Peugeot sold 708 cars in June – the best month for 2013 and the best month since June 2009.
The figure was almost 100 cars ahead of the same month last year and saw Peugeot lift to a 14.6% increase year over year.
The result is attributed predominantly to record sales of both the 4008 SUV and 208 hatch. For the 4008, it was the best month since its launch in May, 2012. With 185 units sold, the Peugeot 208 also saw its best month since launch in September last year and is the top seller in its class year to date.
Launched in September last year, Peugeot’s stylish 208 has grown in popularity both locally and internationally thanks to its bold design and impressive road manners that appeal to a wide range of customers.
The all-new 5008 recorded 29 sales in June and is proving so popular with customer that the allocation for July is already sold.
“This is a fantastic result and comes off the back of a lot of hard work from the team here at Peugeot Automobiles Australia,’’ said General Manager/Director, Bill Gillespie.
“The market is incredibly competitive and June was a hard month but sharp pricing on 4008 and 4007 combined with the growing popularity of the 208 helped us exceed our target.
“With the launch of the all-new 208 GTi in Q3 and the 2008 in Q4 we are expecting a strong finish to 2013. The 2008, in particular, has far exceeded expectations in Europe with sales so strong the factory has put on extra shifts to cover the demand.’’