Rolls-Royce Motor Cars Celebrates Opening of New Showroom in St. Petersburg

ST. PETERSBURG, RUSSIA – June 11, 2013: Rolls-Royce Motor Cars St. Petersburg today celebrated the opening of its new showroom in the famous city. The dealership, located at the Astoria Hotel in the fashionable centre of one of the European cultural capitals, will be directed by Tatiana Fitzgerald who is also the Managing Director of Rolls-Royce Motor Cars Moscow. The British manufacturer of super-luxury automobiles commemorated the occasion with a prestigious event for customers and friends of the brand in the evening.

Torsten Müller-Ötvös, CEO, Rolls-Royce Motor Cars, said at the opening event: “St. Petersburg, with its timeless beauty and elegance, forms the ideal backdrop to stage Rolls-Royce motor cars in this outstanding showroom. Our presence here marks an important milestone in the sustained development of Rolls-Royce in Russia.” He continued: “I am particularly pleased to see that a team with a proven track record in the world of super-luxury will take care of the customers in and around St. Petersburg. Tatiana and her team have a wealth of experience and will add great momentum to the sphere of luxury in the Leningrad region.”

Tatiana Fitzgerald commented: “Rolls-Royce has a very rich history in St. Petersburg and is where the first Rolls-Royce touched Russian ground more than 100 years ago. The brand is like no other and stands for success and luxury. We are really excited to write the next chapter of the Rolls-Royce story in Russia.”

The new showroom will help serve increasing demand for Phantom and Ghost models and will provide the most discerning clientele in the region, with direct access to the pinnacle super-luxury brand. The unique Rolls-Royce Bespoke personalisation service will also be available from the new showroom, underlining the further growing popularity of this service among owners in Russia. Nearly all Phantom family models and three out of every four Ghosts contain some element of Bespoke.

Wraith, the most powerful Rolls-Royce in history, was presented on the occasion of the grand opening in St. Petersburg, for the first time by the shores of the Baltic Sea. The ultimate Gran Turismo combines super-luxury and refinement with power, style and drama. The bold, charismatic lines of Wraith are a brave step forward for Rolls-Royce and the car has received overwhelming feedback since its debut at the Geneva Motor Show 2013.

Last year, Rolls-Royce celebrated a third consecutive record year as 3,575 cars were delivered to customers across the world, marking the highest annual sales in the 109-year history of the brand. Russia continues to be the best selling market in Continental Europe.

Nineteen of the 107 dealerships globally are located in Europe, including the new St. Petersburg showroom.