US Auto Shopper Interest in Turbo Diesels Growing


PHOTO (select to view enlarged photo)
Ach Dats Nice

SEE ALSO:2013 and 2014 Diesel Cars Sold in USA

SCOTTSDALE, Ariz April 29, 2013; US auto shoppers with positive preference for Diesel indicate strong preference for turbochargers, according to Market Insight Corporation. Based on a sample of almost 13,000 active, in market auto shoppers in Q1 2013, almost 30% of these "Diesel Preferrers" also had a positive preference for turbochargers, up from 22% in Q1 2012.

In contrast, only 17% of shoppers with positive preference for the standard gasoline fuel type also demonstrated positive preference for turbochargers. Diesel Preferrers also show greater preference for higher levels of fuel economy and for fuel saving features like Start-Stop System.

"The ability to capture real-time consumer preferences across markets in North America, Asia and Europe lends powerful comparative value to our insights," said Rich Falcone, President & CEO at Market Insight. "Attributes tend to migrate across regions, and relevant knowledge of those dynamics is critical to effective decision making."

About Market Insight Corporation (MyProductAdvisor)

MyProductAdvisor (MPA) is a consumer facing website that continuously gathers auto shopper preferences for specific product features and attributes. MPA delivers unbiased buying recommendations to shoppers. The preferences MPA collects fuel a powerful, on-demand consumer research intelligence system and predictive market simulation engine. Enterprise companies utilize this intelligence to enhance decision making and planning. Market Insight Corporation, established in 2003, is the company behind MPA.

-->

Home | Buyers Guides By Make | New Car Buyers Guide | Used Car Super Search | Total New Car Costs | Car Reviews Truck Reviews
Automotive News | TACH-TV | Media Library | Discount Auto Parts

Copyright © 1996-2014 The Auto Channel. Contact Information, Credits, and Terms of Use. These following titles and media identification are Trademarks owned by The Auto Channel, LLC and have been in continuous use since 1987 : The Auto Channel, Auto Channel and TACH all have been in continuous use world wide since 1987, in Print, TV, Radio, Home Video, Newsletters, On-line, and other interactive media; all rights are reserved and infringement will be acted upon with force.

Privacy Statement | Size Does Matter | Media Kit | XML SITE MAP | Affiliates

Send your questions, comments, and suggestions to Editor-in-Chief@theautochannel.com.

Submit Company releases or Product News stories to submit@theautochannel.com.
Place copy in body of email, NO attachments please.

To report errors and other problems with this page, please use this form.

Link to this page: http://www.theautochannel.com/