Kia Dealers to Give Customers Three-Month SiriusXM Subscription When Buying Pre-Owned Vehicles Equipped with Satellite Radio


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2013 Kia Rio

Participating Kia dealers join more than 9,000 auto dealers enrolled in the SiriusXM Pre-Owned Vehicle Program

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NEW YORK--April 9, 2013: Sirius XM Radio and Kia Motors America today announced that Kia dealers will give customers a three-month SiriusXM subscription when buying pre-owned vehicles equipped with satellite radio.  Participating Kia dealers join more than 9,000 auto dealers across the country enrolled in the SiriusXM Pre-Owned Vehicle Program.

Customers buying pre-owned vehicles with a factory-equipped satellite radio, regardless of manufacturer, from any Kia dealer participating in the SiriusXM Pre-Owned Vehicle Program will automatically receive a three-month SiriusXM subscription offering commercial-free music, premier sports talk and live events, comedy, news, and exclusive talk and entertainment.

"We are very excited to add Kia dealers to our growing list of dealerships across the country participating in the SiriusXM Pre-Owned Vehicle Program," said Joe Verbrugge, Senior Vice President and General Manager, Automotive Remarketing and Retail Sales, SiriusXM.  "We look forward to working with Kia dealers to demonstrate our wide array of entertainment options for their pre-owned vehicle customers and make the buying experience better than ever."

"SiriusXM's unique combination of commercial-free music, unparalleled sports events, and exclusive entertainment has been a popular feature for customers buying new Kia vehicles," said Adam Perlow, Executive Director of Retail Sales for Kia Motors America, Inc.  "We are pleased our dealers will be able to demonstrate SiriusXM to their pre-owned vehicle customers and the addition of a satellite radio subscription will strengthen the dealer's ability to offer high-quality vehicles with the latest audio entertainment features and amenities at an incredible value."

Kia dealers interested in enrolling in this program can enroll at SiriusXM PreOwned Trial .

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