BMW Group U.S. Reports March 2013 Sales


bmw (select to view enlarged photo)

- BMW brand sales up 13.1 percent, best March ever

- MINI brand sales up 3.5 percent

- BMW Motorcycle sales up 7.6 percent

MORE INFO

WOODCLIFF LAKE, NJ--April 2, 2013: The BMW Group in the U.S. (BMW and MINI combined) reported March sales of 33,149 vehicles, an increase of 11.2 percent from the 29,806 vehicles sold in the same month a year ago. Year-to-date, the BMW Group (BMW and MINI combined) is up 4.3 percent on sales of 78,957 in the first three months of 2013 compared to 75,729 in the same period in 2012.

"March roared out like a lion giving BMW even better numbers than the previous record set in 2007," said Ludwig Willisch, President and CEO, BMW of North America. "The arrival this month of the new 320i at a very attractive price plus the changeover to the 2014 models will further accelerate our momentum in the months ahead."

BMW Brand Sales
The BMW brand reported the best March ever with sales of 27,078 vehicles, an increase of 13.1 percent from the 23,940 sold in March 2012. Year-to-date, the BMW brand is up 5.4 percent on sales of 64,902 compared to 61,549 sold in the first three months of 2012.

In March, best performing vehicles included the Z4 Roadster, up 21.1 percent to 316 units; the 6 Series, up 15.5 percent to 877 units; and the Sports Activity Vehicle segment (X3, X5 and X6 in particular), up 40 percent to 7,317 units.

BMW Pre-Owned Vehicles
In March, sales of BMW used vehicles (including certified pre-owned and pre-owned) decreased 2.9 percent to 15,809 vehicles compared to the 16,278 vehicles sold in March, 2012. January through March, BMW used vehicle sales are up 3.2 percent on volume of 42,675 compared to 41,352 in the same period of 2012.

MINI Brand Sales
MINI USA reported sales of 6,071 automobiles in March, an increase of 3.5 percent from the 5,866 sold in the same month a year ago. Year-to-date, MINI sales in the U.S. are down 0.9 percent on volume of 14,055 compared to 14,180 in the first three months of 2012.

MINI Pre-Owned Vehicles
In March, sales of MINI used automobiles (including MINI NEXT certified pre-owned and pre-owned) increased 0.5 percent to 1,721 automobiles from the 1,713 sold in March, 2012. January through March, MINI used vehicle sales are up 21.4 percent on volume of 4,846 compared to 3,991 in the same period of 2012.

Table 1: Vehicle Sales BMW of North America, LLC, March 2013


Mar. 2013

Mar. 2012

%

YTD Mar. 2013

YTD Mar. 2012

%

1 Series

594

1,067

-44.3%

1,291

2,094

-38.3%

3 Series

8,858

9,897

-10.5%

20,662

24,698

-16.3%

Z4

316

261

21.1%

624

610

2.3%

5 Series

5,306

5,451

-2.7%

12,139

12,709

-4.5%

6 Series

877

759

15.5%

2,071

1,697

22.0%

7 Series

1,046

1,280

-18.3%

2,338

3,380

-30.8%

X1

2,764

N/A

N/A

5,411

N/A

N/A

BMW passenger cars

19,761

18,715

5.6%

44,536

45,188

-1.4%

X3

3,031

2,135

42.0%

7,211

6,653

8.4%

X5

3,876

2,841

36.4%

11,891

8,675

37.1%

X6

410

249

64.7%

1,264

1,033

22.4%

BMW light trucks

7,317

5,225

40.0%

20,366

16,361

24.5%

BMW brand

27,078

23,940

13.1%

64,902

61,549

5.4%

Cooper /S Hardtop

2,750

2,817

-2.4%

6,390

6,828

-6.4%

Cooper /S Convertible

421

493

-14.6%

719

982

-26.8%

Cooper /S Clubman

431

497

-13.3%

838

1,248

-32.9%

Coupe

230

336

-31.5%

445

736

-39.5%

Roadster

309

144

114.6%

655

254

157.9%

Countryman

1,761

1,579

11.5%

4,839

4,132

17.1%

Paceman

169

N/A

N/A

169

N/A

N/A

MINI brand

6,071

5,866

3.5%

14,055

14,180

-0.9%

TOTAL BMW of North America, LLC

33,149

29,806

11.2%

78,957

75,729

4.3%

BMW Motorrad Sales
BMW Motorrad USA reported sales of 1,525 motorcycles in March, an increase of 7.6 percent from the total of 1,417 motorcycles sold in March 2012. Year-to-date, BMW Motorrad USA is up 4.9 percent on sales of 2,964 compared to 2,826 sold in the first three months of 2012.

Leading the way in March were the middleweight F-Series machines with growth of 65 percent from sales of 363 units compared to 220 a year ago with additional contributions from the recently introduced HP4 and C 650 GT maxi-scooter with 70 and 53 units respectively.

Table 2: Motorcycle Sales BMW of North America, LLC, March 2013


March 2013

March 2012

%

YTD Mar. 2013

YTD Mar. 2012

%

BMW Motorcycles

1,525

1,417

7.6

2,964

2,826

4.9

Home | Buyers Guides By Make | New Car Buyers Guide | Used Car Super Search | Total New Car Costs | New Car and Truck Reviews
Automotive News | TACH-TV | Media Library | Discount Auto Parts

Copyright © 1996-2014 The Auto Channel. Contact Information, Credits, and Terms of Use. These following titles and media identification are Trademarks owned by The Auto Channel, LLC and have been in continuous use since 1987 : The Auto Channel, Auto Channel and TACH all have been in continuous use world wide since 1987, in Print, TV, Radio, Home Video, Newsletters, On-line, and other interactive media; all rights are reserved and infringement will be acted upon with force.

Privacy Statement | Size Does Matter | Media Kit | Affiliates

Send your questions, comments, and suggestions to Editor-in-Chief@theautochannel.com.

Submit Company releases or Product News stories to submit@theautochannel.com.
Place copy in body of email, NO attachments please.

To report errors and other problems with this page, please use this form.

Link to this page: http://www.theautochannel.com/