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Porsche Records Best First Quarter in PCNA History; YTD Sales up 34 percent


Porsche 911
2014 Porsche 911

Company sets March sales record with 3,487 units sold

ATLANTA--April 2, 2013: Porsche Cars North America, Inc. (PCNA), importer and distributor of Porsche sports cars, Cayenne SUVs and the Panamera four-door sports sedan line-up in the United States, today announced record March sales of 3,487 vehicles. This compares to 2,460 vehicles sold in March 2012, an increase of 41 percent. For the year so far, PCNA has delivered 9,650 vehicles versus 7,159 during the same period last year, an increase of 34.8 percent -- marking the best first quarter in PCNA history.

The 911 line enjoyed a successful sales month, with an increase of 112 percent to 990 units, up from 465 in March 2012. Demand for the Cayenne SUV also remains strong, with the diesel and GTS models accounting for 45 percent of the 1,508 Cayenne units sold.

"In March, our 2-door sports cars accounted for 45 percent of our total sales -- a number that we expect to remain this strong with the arrival of the all-new Cayman later this month," said Detlev von Platen, President and CEO, Porsche Cars North America, Inc. "And the tremendous media coverage of the 911 GT3 debut at the Geneva and New York Auto Show bodes well for a successful cadence of product launches this year."

Model

March Sales


Current Year

Prior Year

ALL BOXSTER/CAYMAN

578

87




ALL 911

990

465




ALL CAYENNE

1,508

1,255




ALL PANAMERA

411

653




GRAND TOTALS

3,487

2,460