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Subaru of America, Inc. Reports Record Breaking February Sales


subaru (select to view enlarged photo)

- Sales of 28,163 represent best-ever month of February for Subaru

CHERRY HILL, NJ--March 1, 2013: Subaru of America, Inc. today reported 28,163 vehicle sales for February 2013, which represents an 11 percent increase over February 2012 and the best ever February in company history. Year-to-date sales for Subaru total 55,826 -- a 16 percent increase over the same period in 2012.

These results build on strong sales from 2012 where Subaru achieved four consecutive years of sales increases and exceeded 300,000 annual sales in 2012 -- a first in company history.

"Subaru vehicles continue to win awards and recognition from the industry press and our customers are purchasing our products in record numbers," said Thomas J. Doll, executive vice president and chief operating officer, Subaru of America, Inc. "With the addition of the all-new 2014 Forester being introduced this month, we are confident that we will establish another all-time monthly sales record again in March."

Carline

Feb-13

Feb-12

% Chg

Feb-13

Feb-12

% Chg


MTD

MTD

MTD

YTD

YTD

YTD

Forester

5529

5565

-0.7%

12094

10682

13.2%

Impreza

4515

6334

-28.7%

9105

12555

-27.5%

Impreza WRX

1486

922

61.2%

2792

1632

71.1%

Legacy

3745

3614

3.6%

6929

6733

2.9%

Outback

9016

8762

2.9%

17648

16174

9.1%

Tribeca

194

177

9.6%

353

405

-12.8%

BRZ

420

0

n/a

883

0

n/a

XV Crosstrek

3258

0

n/a

6022

0

n/a

TOTAL

28163

25374

11%

55826

48181

15.9%

"Subaru retailers are successfully demonstrating to customers our core value of 'Love' throughout the purchase and ownership experience, which is making these strong results possible," said Bill Cyphers, senior vice president of sales, Subaru of America, Inc.