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Digital automotive marketing agency Dealer Online Marketing Names New President, Prepares For New Growth


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GREENVILLE, S.C., Feb. 8, 2013 -- Digital automotive marketing agency Dealer Online Marketing (DOM) recently named Darryl Thompson its new President.

In careful planning with Founders Adriana Dominguez and Robert Donovan, Darryl has stepped into this role to facilitate continued growth and prepare the company for its next phase of advancement. Darryl plans to aid the company in its development internally by further optimizing its operations, and he will also work to establish relationships with Tier 1 and Tier 2 clients. "We want to strategically increase our competence and capacity," Darryl said. "It's about developing an internal mastery to better serve our customers and grow more intelligently. We will continue to help dealerships get better results and their people win."

Skills that groom Darryl for this new position come from a variety of sources. Darryl's career over the past 35 years boasts a proven track record of management and leadership that has helped companies‚€”some Fortune 500‚€”become more efficient and effective. Past positions include President of EQM, Inc., Corporate Director of Business Systems at Interface, Inc. and Vice President of Organizational Learning at InterfaceFlor.

This restructuring also positions the Founders to best serve DOM during its next phase of growth. With Darryl focusing primarily on Tier 1 and Tier 2 contacts, Robert and Adriana will be able to direct their attention to Tier 3‚€”automotive dealers. While maintaining relationships with current and future Tier 3 partners, the founders will work with these dealers to constantly develop cutting edge marketing strategies relevant to the industry. "Being in the dealerships is where new innovations come from," Robert said. "It's there that we can come up with the best new standards for marketing in the automotive industry."

Dealer Online Marketing (DOM) is a full-service digital marketing agency located in Greenville, SC, that is dedicated to helping its clients meet their full potential. DOM creates, executes and amplifies digital strategies for automotive dealerships throughout the country‚€”helping its clients increase web traffic, leads, walk-ins and, ultimately, sales.