Porsche Showcases New Aha Integration at CES


Porsche (select to view enlarged photo)

Your favorite content from the web now available in your Porsche

LAS VEGAS--Jan. 7, 2013: Porsche now offers Aha as part of a new Online Services option, available across its entire product line.  Aha is a free service that seamlessly organizes and integrates your favorite content from the web between your phone and car, so you can easily access it wherever you go, including in your Porsche.  The new feature is available on vehicles equipped with the latest generation of the Porsche Communication Management (PCM) system, which offers a variety of additional entertainment, navigation and information options.

The Aha experience starts with a customer using their Apple iOS or Android device to download the free Aha Radio app. The app allows customers to easily access and organize their favorite content from the web into personalized "radio"-like stations.  This content can then be easily and seamlessly enjoyed inside their Porsche though the same PCM interface used to control other typical entertainment and navigation functions.

Aha offers the following content options:

  • On-demand music services, entertainment, news, sports, internet radio, podcasts and audiobooks
  • More than 30,000 stations, with new content added all the time
  • Read aloud access to social network feeds, including Facebook and Twitter
  • Traffic and weather reports
  • Personalized restaurant recommendations
  • Google POI search

With the Google POI feature, the results of an online point-of-interest search can be used as a navigation destination, and input directly into the PCM at the press of a button.

Production of vehicles equipped with the Online Services option has already begun.  The feature is available across the Porsche lineup in the United States as a standalone option on vehicles equipped with PCM for $210.

A Porsche Cayenne GTS equipped with Online Services and Aha will be available for demonstrations to media at the Consumer Electronics Show in Las Vegas from January 8-11, 2013 at the Aha by Harman tent at the Central Plaza (# CP-13) at the Las Vegas Convention Center.

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