Record Breaking Year for Hyundai
SYDNEY – Jan 7, 2013: Hyundai Motor Company Australia finished 2012 with an all-time annual sales record with 91,536 units sold, equating to an 8.2% market share. The outstanding result saw Hyundai power ahead of local giant Ford, placing fourth overall for 2012 with an increase of +5% year-on-year.
A record December sales result for Hyundai of 7,744 units, an increase of +13% YOY, resulted in an 8.1% market share for the month. Passenger car sales of 5,631 units placed Hyundai third with an 11.1% market share, while in terms of annual passenger car sales Hyundai overtook Mazda for a ranking of third behind Toyota and Holden, with 69,427 units and a 12% market share.
As Australia’s No.1 selling Sports Car, the Hyundai Veloster continued its unbroken streak, taking first place in the competitive Sports <$80k segment for the eleventh consecutive month, achieved 28.9% market share for December. Selling more than double its nearest rival, annual total sales for Veloster of 4,107 units equated to 25.9% market share for the year.
December produced a swag of top three sales results for the brand achieving five second places in Light Car, People Mover, Sports Car, Small SUV and Van segments, and third place in the Small Car segment.
Hyundai Motor Company Australia December highlights
In the U.S., Hyundai Motor America announced an all-time record breaking year-end result with total sales of 703,007 units. The company also recorded a best ever December month-end sales result with 59,435 cars sold representing a +17% year-on-year increase for the same period. Hyundai sales were up +9% versus 2011 in both retail and total sales for the year.
Two models, the i45 (sold as Sonata in U.S.) and the Elantra both finished in the Top 10 in car retail sales and achieved 200k+ annual unit sales. The i45, Elantra, Veloster, Genesis, and Equus models all had ‘best-ever’ sales years since either respective launches.
Hyundai Motor Company recorded a December 2012 global sales result of 391,152 units, an increase of +5.4% for the same period in 2011. Overall Hyundai Motor Company recorded an annual sales result for 2012 of just over 4.4 million vehicles, representing an increase of +8.6% compared to 2011.