Skoda Yeti Wins Two Awards From Total 4x4 Magazine
MILTON KEYNES, UNITED KINGDOM – Jan 4, 2013: SKODA’s hugely successful Yeti compact SUV has started 2013 just as it did in 2012 and 2011 – by scooping two awards from respected off-roader magazine Total 4x4.
Following revisions to the ‘4x4 of the Year’ awards categories to reflect the changing nature of the market, the Yeti did battle in the ‘Small SUV’ class.
Despite the move, the car’s unique blend of practicality and versatility both on and off-road meant it was ranked ahead of all other challengers. And for the second year in a row Yeti won the ‘Special Award for Best Value’.
ŠKODA has an impressive record in these honours. In 2011 the Yeti won the ‘Crossover’ category and went on to take the prestigious ‘4x4 of the Year’ title. This time last year it topped the same class again and received the ‘Special Award for Best Value’.
Total 4x4 Editor Alan Kidd commented: “By changing the categories the ŠKODAYeti found itself up against a whole new group of competitors. It took them all on and came out top, displaying the same qualities that have been winning it awards since it was launched.”
He added: “In the past year more than most, we have seen more vehicles coming into the market that represent outstanding value for money. But in terms of how good it is, how well made it is and what it offers, the ŠKODAYeti it still untouchable.”
Alasdair Stewart, Brand Director for ŠKODA UK, commented: “It’s always great to start the new year with an award and for the ŠKODA Yeti – now in its fourth calendar year on sale – to win two from Total 4x4 magazine shows what an exceptional car it is. Striking the perfect balance between on-road performance, family orientated practicality and highly capable off-roader, sales of Yeti in the UK have continued to grow year-on-year.”
The full results are published in the January edition of Total 4x4 magazine, on sale now.