GM To Sponsor Connected Car Challenge During AT&T Developer Summit Hackathon

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DALLAS--Dec. 19, 2012: As part of the upcoming AT&T* Developer Summit Hackathon, AT&T and General Motors today announced plans for a connected car challenge to be featured at the event. Participants competing in the GM sponsored challenge will have full access to AT&T's suite of cutting-edge APIs and developer resources as they vie for a chance to win a Chevy Volt or cash equivalent as their prize for developing the winning app.

Hosted at the Palms Casino and Resort in Las Vegas, the two-day AT&T hackathon begins Saturday, Jan. 5 and is designed for both technical and non-technical attendees to build apps in a fun, competitive atmosphere.  Participants will learn about the latest tools to build and deploy a mobile app natively or with a website backend, fully hosted in the cloud.

This year, developers competing in the hackathon will have two days (Saturday, Jan. 5 and Sunday, Jan. 6) to build their apps and compete for more than $100,000 in cash and prizes. Selected finalists will also have the chance to participate in a fast-pitch competition live on stage during the AT&T Developer Summit's keynote addresses on Monday, Jan. 7.

"Joining forces with GM to enable developer innovation creates an opportunity to improve the connected experience inside automobiles, from both a safety and features standpoint," said Chris Penrose, senior vice president, AT&T Emerging Devices, AT&T Mobility. "We're arming developers with new tools and in return, we want see unique and relevant apps that help deliver our vision of the connected vehicle."

"We're using AT&T's well-established event as a kick-off activity for GM to expand our outreach to developers and explore new in-vehicle apps and services to offer our customers," said Mary Chan, vice president, Global Connected Consumer, General Motors. "We're particularly interested in apps and services that enhance the overall driving experience, vehicle ownership and uniquely leverage information about the vehicle."

For more details on the hackathon and connected car challenge as well as developer registration for the 2013 AT&T Developer Summit, please visit Membership is free to all at ATT Developer.

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