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Customers to Receive 3-Month SiriusXM Subscription When Purchasing Any Pre-Owned Vehicle Equipped with Satellite Radio from Participating Toyota Dealerships across the Country


toyota (select to view enlarged photo)

NEW YORK--Aug. 23, 2012: Sirius XM Radio today announced that customers will automatically receive a 3-month SiriusXM subscription when they purchase any pre-owned vehicle, regardless of manufacturer, with a factory-equipped satellite radio from participating Toyota dealers across the United States.

Customers purchasing select pre-owned Toyota vehicles equipped with navigation will also receive a 3-month subscription to NavTraffic which gives drivers traffic information, and some vehicles will also have access to select data services such as fuel prices, weather forecasts, sports updates, and stock information delivered by SiriusXM.

"SiriusXM is delighted that Toyota and its network of dealers see the value of giving customers a 3-month SiriusXM subscription with the sale of any pre-owned Toyota and non-Toyota vehicle equipped with satellite radio," said Joe Verbrugge, Senior Vice President and General Manager, Automotive Remarketing and Retail Sales, SiriusXM.  "Best-in-class audio entertainment from SiriusXM and advanced in-vehicle features such as NavTraffic are features drivers will use daily, and we are thrilled to work with Toyota dealers to give customers the best in-vehicle experience available on the road."

"The 3-month SiriusXM subscription adds value to the inventory of pre-owned vehicles that customers will find available at any Toyota dealership across the country," said Tom DeLuise, National Toyota Certified Used Vehicle Sales & Operations Manager.  "We look forward to working with SiriusXM so all of our dealers can effectively demonstrate advanced features like satellite radio and NavTraffic to enhance the buying experience for our pre-owned vehicle customers."

Toyota will continue to give all customers purchasing new and Toyota Certified Used Vehicles equipped with satellite radio a 3-month SiriusXM subscription, featuring commercial-free music, premier sports, comedy, news, and exclusive talk and entertainment.

For more information on SiriusXM, please visit SiriusXM.  

Toyota dealers interested in enrolling in this program can enroll online at SiriusXM Pre-Owned Trial