J.D. Power and Associates to Release 2012 APEAL Study Results on Wednesday, July 25

J.D. Power and Associates will release the results of the 2012 Automotive Performance, Execution and Layout (APEAL) Study at 10 a.m. EDT on Wednesday, July 25.

Unlike IQS, which measures short-term quality and VDS, which examines longer-term quality, the APEAL Study identifies consumer likes and dislikes about their vehicle during the first 90 days of ownership, particularly regarding vehicle design, content, layout and performance. 

APEAL is also a measure of product satisfaction derived from the consumer's experience with their new vehicle.   

The study results include the three highest-ranked models in each of the car and light-truck segments, and full nameplate rankings.