"The Balancing Act" to Feature MADD's Power of Parents Program on April 17th
-- Episode includes helpful tips for parents to start a lifesaving conversation with their teens about alcohol --
DALLAS--April 9, 2012: Mothers Against Drunk Driving (MADD) will be included as a part of the April 17th episode of BrandStar Entertainment's morning show, "The Balancing Act," airing on Lifetime TV. The segment, which features MADD National President Jan Withers, "The Balancing Act" Host Danielle Knox and National Association of Secondary School Principals (NASSP) President Ken Griffith, gives parents tips for talking with their kids about alcohol, as part of the show's "Parent Teacher Corner."
"MADD's Power of Parents program equips parents and caregivers with easy-to-use information on starting an ongoing conversation with their kids about the dangers of underage drinking," said Withers. "It was great to have the opportunity to talk about this important topic with Danielle and Ken, two people who share MADD's commitment to keeping our children safe."
Withers joined MADD in 1992, after her 15-year-old daughter, Alisa Joy, was killed by an underage drunk driver. In the upcoming segment, Jan tells the story of her loss and offers research-proven tips for how to have a conversation with your teens that can reduce their risk of drinking by up to 30 percent.
The segment will air on April 17th on "The Balancing Act" on Lifetime Television at 7 a.m. (ET/PT).
About Mothers Against Drunk Driving
Founded by a mother whose daughter was killed by a drunk driver, Mothers Against Drunk Driving® (MADD) is the nation's largest nonprofit working to protect families from drunk driving and underage drinking. With the help of those who want a safer future, MADD's Campaign to Eliminate Drunk Driving® will end this danger on America's roads. PowerTalk 21® is the national day for parents to talk with their kids about alcohol, using the proven strategies of Power of Parents to reduce the risk of underage drinking. And as one of the largest victim services organizations in the U.S., MADD also supports drunk and drugged driving victims and survivors at no charge, serving one person every nine minutes through local MADD victim advocates and at 1-877-MADD-HELP. Learn more at MADD or by calling 1-877-ASK-MADD.
About The Balancing Act
"The Balancing Act" TV show is produced by O2 Media, Inc. and airs on Lifetime Television at 7 a.m. (ET/PT). "The Balancing Act" is America's premier morning show that's about women, for women, and trusted by women. For information or to view a show, visit The Balancing Act.
About BrandStar Entertainment
BrandStar Entertainment is well known for their cutting edge content driven women's programming, including "The Balancing Act" on Lifetime Television. The Balancing Act TV show inspires and empowers women with entertaining and educational segments, placing them in the best position to achieve success in every aspect of their lives. For more details about BrandStar Entertainment please visit Brand Start TV.
For information on becoming content partner for "The Balancing Act" on Lifetime Television, contact BrandStar Entertainment at Brandutainment@o2mediainc.com.