Special Motorsports Event - State Farm Named Presenting Sponsor Of America's Car Museum

TACOMA, Jan. 22, 2012: LeMay – America’s Car Museum (ACM) has finalized an agreement making State Farm the institution’s presenting sponsor for 2012. The museum, set to open its 165,000-square foot facility on Saturday, June 2, will be officially called “State Farm Presents LeMay – America’s Car Museum.”

State Farm – ACM’s largest corporate sponsor – will collaborate with the museum on a variety of 2012 special projects, including the State Farm Theatre, which features a 360-degree movie screen located in the museum’s Collector Car Center.

“State Farm is one of the most well-known and respected organizations in the country, and we are excited to align ourselves with their culture of education, philanthropy and community involvement,” said David Madeira, ACM president and CEO, who, among other jobs in education, worked as a university vice president before assuming duties at the museum. “We’re expecting to attract around 400,000 visitors annually, and nearly one-quarter will be school-age children. Education is a driving force behind assuring our museum becomes a thriving learning facility and teaming up with State Farm fully supports this philosophy.”

“As the nation’s leading car insurer, it seemed natural that State Farm sponsor this unique and interactive facility,” said Tim Van Hoof, State Farm assistant vice president for marketing. “We are especially excited about the State Farm Theater, which will bring to life for visitors the history of the automobile and the spirit and passion Americans have for it.”

State Farm also sponsors the Seattle, New York and Chicago Auto Shows, where ACM has a strong annual presence. The two will collaborate on efforts at those events as well.

ACM’s $60 million campus is one of the largest auto museums in the world and projects to pump some $34 million into the local economy each year. It features a 3.5-acre show field, rotating galleries, meeting space, car storage, a café/restaurant, banquet hall and administrative offices.