Mercedes-Benz Records the Highest Year on Record with Sales of 264,460
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MONTVALE, NJ--Jan. 5, 2012: Mercedes-Benz USA (MBUSA) today reported 264,460 vehicles sold in 2011, representing the highest annual volume on record with a 17.5% increase over the 225,007 vehicles sold during the same period in 2010. On a month-to-date basis, 28,006 vehicles were sold in December, a 30.4% improvement over December 2010 (21,469).
The all-new sporty C-Class -- the gateway to the Mercedes-Benz brand for younger and first-time Mercedes-Benz buyers -- was the volume leader for the year with sales of 69,314, up 17.9% over its year-to-date volume in 2010. The 9th generation E-Class followed with sales of 62,736, and the all-new versatile M-Class rounded out the top three with sales of 35,835. Total diesel units sold in 2011 numbered 14,358, an 85.2% increase over the same period last year.
For December, sales at the high-end continued strong as the 2012 CLS-Class posted an increase of 155.2% for the month. The company also sold 86 of its supercar -- the SLS AMG -- up 79.2% from December 2010, bringing its year-to-date sales to 722.
Separately, sales of Sprinter Vans also increased by 15.7% in December with sales of 1,595 -- bringing a year-to-date total of 16,577 (up 93.7 % for the year).
Sales of the smart fortwo totaled 710 vehicles in December, up 24.6% for the month (compared to the 570 vehicles sold in December 2010). For the year, smart brand sales were 5,208 (compared to 5,927 sold in 2010).
Additionally, through the Mercedes-Benz Certified Pre-Owned (MBCPO) program, MBUSA sold 6,112 vehicles in December 2011, a decrease of 3.5%. On a year-to-date basis, MBCPO sold 74,571 vehicles, a decrease of 7.6% over the comparable period last year.
About Mercedes-Benz USA
Mercedes-Benz USA (MBUSA), headquartered in Montvale, New Jersey, is responsible for the distribution, marketing and customer service for all Mercedes-Benz and Maybach products in the United States. MBUSA offers drivers the most diverse line-up in the luxury segment with 14 model lines ranging from the sporty C-Class to the flagship S-Class sedans and the SLS AMG supercar.
MBUSA is also responsible for the distribution, marketing and customer service of Mercedes-Benz Sprinter Vans and smart in the US.
|
Mercedes-Benz Passenger Vehicles |
Dec-11 |
Dec-10 |
Monthly % |
YTD 2011 |
YTD 2010 |
Yearly % |
|
|
|
|
|
|
|
|
|
B-CLASS |
0 |
1 |
0.00% |
19 |
1 |
1800.0% |
|
|
|
|
|
|
|
|
|
C-CLASS |
7,744 |
4,924 |
57.3% |
69,314 |
58,785 |
17.9% |
|
|
|
|
|
|
|
|
|
E-CLASS |
5,301 |
5,638 |
-6.0% |
62,736 |
60,922 |
3.0% |
|
|
|
|
|
|
|
|
|
S-CLASS |
1,073 |
969 |
10.7% |
12,258 |
13,608 |
-9.9% |
|
|
|
|
|
|
|
|
|
CL-CLASS |
57 |
139 |
-59.0% |
943 |
1,035 |
-8.9% |
|
|
|
|
|
|
|
|
|
SL-CLASS |
99 |
173 |
-42.8% |
1,449 |
2,385 |
-39.2% |
|
|
|
|
|
|
|
|
|
SLS AMG |
86 |
48 |
79.2% |
722 |
499 |
44.7% |
|
|
|
|
|
|
|
|
|
CLK-CLASS |
1 |
0 |
0.0% |
6 |
585 |
-99.0% |
|
|
|
|
|
|
|
|
|
SLK-CLASS |
266 |
114 |
133.3% |
3,220 |
1,980 |
62.6% |
|
|
|
|
|
|
|
|
|
CLS-CLASS |
638 |
250 |
155.2% |
5,665 |
2,135 |
165.3% |
|
|
|
|
|
|
|
|
|
R-CLASS |
144 |
257 |
-44.0% |
2,385 |
2,937 |
-18.8% |
|
|
|
|
|
|
|
|
|
M-CLASS |
5,313 |
3,783 |
40.4% |
35,835 |
29,698 |
20.7% |
|
|
|
|
|
|
|
|
|
G-CLASS |
55 |
84 |
-34.5% |
1,191 |
919 |
29.6% |
|
|
|
|
|
|
|
|
|
GL-CLASS |
2,578 |
2,026 |
27.2% |
25,139 |
19,943 |
26.1% |
|
|
|
|
|
|
|
|
|
GLK-CLASS |
2,346 |
1,684 |
39.3% |
24,310 |
20,946 |
16.1% |
|
|
|
|
|
|
|
|
|
SLR |
|
|
|
|
7 |
|
|
|
|
|
|
|
|
|
|
MAYBACH |
|
|
|
39 |
63 |
-38.1% |
|
|
|
|
|
|
|
|
|
TOTAL |
25,701 |
20,090 |
27.9% |
245,231 |
216,448 |
13.3% |
|
|
|
|
|
|
|
|
|
*SPRINTER |
1,595 |
1,379 |
15.7% |
16,577 |
8,559 |
93.7% |
|
|
|
|
|
|
|
|
|
**smart |
710 |
0 |
0.0% |
2,652 |
0 |
0.0% |
|
|
|
|
|
|
|
|
|
MBUSA Combined Total |
Dec-11 |
Dec-10 |
Monthly % |
YTD 2011 |
YTD 2010 |
Yearly % |
|
|
|
|
|
|
|
|
|
GRAND TOTAL |
28,006 |
21,469 |
30.4% |
264,460 |
225,007 |
17.5% |
|
*Mercedes-Benz and Freightliner Sprinter Vans are sold and marketed in the U.S. by Mercedes-Benz USA and Daimler Vans USA, respectively. |
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**Numbers reflect MBUSA sales as of 7/1/2011; see release for smart brand sales |
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