CustomerLink Announces Partnership with AutoTraker

ROSEVILLE, CA--December 18, 2011: CustomerLink Systems has partnered with AutoTraker Inc. to bring automated marketing services together with AutoTraker's automotive shop management software. AutoTraker software tracks customer and service histories for automotive repair shops, a process which includes frequency and sales reporting to help repair shop owners with strategic marketing decisions. By partnering with CustomerLink, AutoTraker's software users gain access to additional technologies, including the gathering of customer reviews, email and postcard service-reminder programs, Facebook and Twitter automation, online reputation management, and a consumer-demographics-driven system for finding high-value new customers.

“We have always felt that repeat business is the key to success for auto repair shops around the country. CustomerLink gives our clients more choices, and more control when it comes to ensuring their loyal clients will keep coming back for more quality service.”

"The entire AutoTraker family is happy, and proud, to revitalize our partnership with CustomerLink Systems," said Robert Barsony, President of AutoTraker. "We have always felt that repeat business is the key to success for auto repair shops around the country. CustomerLink gives our clients more choices, and more control when it comes to ensuring their loyal clients will keep coming back for more quality service."

Located in Huntington, NY, AutoTraker Inc. specializes in Windows point-of-sale solutions designed specifically for the automotive repair industry. The company was launched in 1995 by former auto repair business owners in order to provide an easy-to-use customized solution suitable for all sizes of automotive repair facilities ranging from small garages to large multi-location or franchise locations. More information can be found at AutoTraker.

CustomerLink Systems is a marketing solutions company established in early 2000. It is a results-driven customer retention services company offering marketing programs for automotive repair facilities and other service industries. Using consumer research and demographic technology in conjunction with satellite mapping, social media and other technologies, CustomerLink helps businesses grow and improve profitability. More information about CustomerLink Systems can be found at Customerlink.