Richard Wu to Present VLOV at Mercedes-Benz China Fashion Week Spring/Summer 2012

FYI: Mercedes-Benz Buyer's Guide

XIAMEN, China--Oct. 24, 2011: VLOV, Inc. (OTC Bulletin Board: VLOV.OB) ("VLOV" or the "Company"), VLOV, Inc., which designs, sources and markets VLOV-brand casual, fashion-forward apparel for men in the People's Republic of China, today announced that the Company will participate in Mercedes-Benz China Fashion Week Spring/Summer 2012 on October 27, 2011 at 7 p.m. at Beijing D-Park Workshop.

Mr. Richard Wu, VLOV's CEO and Chief Designer, stated, "After the enthusiastic response to VLOV's Spring/Summer line received at the Mercedes-Benz New York Fashion week in September, we plan to continue this momentum to China Fashion Week in Beijing."

Mr. Wu is regarded as one of China's top fashion designers. During the past two years at China Fashion Week, Mr. Wu was awarded the "Menswear Design Award" for his 2010 Spring/Summer Collection in 2009 and the "China Top Ten Designer" for his 2011 Spring/Summer Collection in 2010. Highlights from VLOV's most recent show at the Mercedes-Benz Fashion Week in New York City can be found at VLOV.

About VLOV, Inc.

VLOV, Inc., a leading lifestyle apparel designer based in China, designs, sources and markets VLOV brand fashion-forward apparel for men ages 18 to 45 throughout China. As of June 30, 2011, VLOV products were sold through 556 points of sale across northern, central and southern China.