Acura Announces September 2011 Sales Results


acura (select to view enlarged photo)

FYI: Acura Buyer's Guide

TORRANCE, Calif., Oct. 3, 2011: Acura posted September sales of 10,010, a decrease of 6.6 percent compared to September 2010, based on the daily selling rate*. Year-to-date sales totaled 89,146 units, down 7.9 percent versus last year.

"Despite challenges, Acura had a strong month," said Jeff Conrad, vice president of Acura sales. "As inventory levels and vehicle logistics return to normal, we are confident sales will continue to improve for the remainder of the year."

Total car sales were up 13 percent with TSX as the top selling Acura model posting 3,112 units, an increase of 37.9 percent compared to last year. The TL reported 2,507 sales for the month, down 0.3 percent. MDX sales totaled 2,925 units, down 28.3 percent, and were limited by weather-related shipping delays.

* The daily selling rate (DSR) is calculated with 25 selling days for September 2011 and 25 days for September 2010. Year-to-date, the DSR is calculated with 229 days for 2011 and 228 days for 2010. All percentages reflect DSR.

American Honda Vehicle Sales For September 2011


Month-to-Date

Year-to-Date


September

September

DSR**

September

September

DSR**


2011

2010

% Chg.

2011

2010

% Chg.

Acura Division Total

10,010

10,720

-6.6%

89,146

96,388

-7.9%

TL *

2,507

2,514

-0.3%

22,880

25,301

-10.0%

TSX

3,112

2,256

37.9%

21,721

22,843

-5.3%

Memo: TSX Wagon

261

0

0

2,432

0

0

RL

43

240

-82.1%

979

1,477

-34.0%

MDX *

2,925

4,077

-28.3%

31,684

33,187

-4.9%

ZDX *

87

251

-65.3%

1,220

2,656

-54.3%

RDX *

1,336

1,382

-3.3%

10,662

10,924

-2.8%

Selling Days

25

25


229

228


* Honda and Acura vehicles are made of domestic & global sourced parts.

** Daily Selling Rate



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