Ford eNews - Sept. 21, 2011

DEARBORN, MI--Sept. 21, 2011:

New customizer site lets fans dream up their ultimate Mustang

Ford has put design in the hands of enthusiasts with a new customizer website featuring the 2012 Mustang. Fans can choose to customize a Mustang V6, GT, Boss 302 or Shelby GT500, choosing from among three different backgrounds and five different angles and using accessories from Ford Racing Performance Parts and Ford Vehicle Personalization.  more...

Octavio Navarro | onavarr1@ford.com | 313.845.2387

Ford's Octane Academy to make TV debut

Octane Academy, Ford's most applied-to program ever, is fueling up to launch in November as Ford and FUEL TV collaborate on production of a TV series chronicling the action sports campaign's excitement for millions of fans at home. FUEL TV's Octane Academy will follow contestants as they tackle the grueling challenges of four action sports camps hosted by Ford drivers Ken Block, Brian Deegan, Tanner Foust and Vaughn Gittin Jr.  more...

Marisa Bradley | mbradl31@ford.com | 313.845.3971

Live Operator Assist now standard feature of Ford SYNC Services

Operator Assist, a new cloud-based free service that allows users to connect with a live person, is now a standard feature of SYNC Services. At any time during a business search or directions interaction between the user and the automated system, the user can say, "Operator," confirm his or her request to speak with an operator, and connect to a live operator.  more...

Alan Hall | ahall32@ford.com | 313.594.3744

Ford names winner of SYNC App Developer Challenge

Ford, continuing to capitalize on incredible interest from app developers to work with its industry-leading SYNC system, has named ROXIMITY, a location-aware alert service, as the winner of the Ford SYNC App Developer Challenge held during the TechCrunch Disrupt Hackathon in San Francisco. ROXIMITY now has the opportunity to develop a SYNC-enabled version of its app and demonstrate it at the International CES in January with Ford.  more...

Alan Hall | ahall32@ford.com | 313.594.3744