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American Honda Reports A Decrease In June Sales

TORRANCE, CA--July 1, 2011: American Honda Motor Co., Inc., posted June sales of 83,892 vehicles, a decrease of 24.3 percent, based on the daily selling rate*, the company announced today. American Honda year-to-date sales reached 607,442, an increase of 1.6 percent versus last year, based on the daily selling rate*. Although production limitations caused by the March 11 earthquake in Japan continued to improve, reduced vehicle supplies adversely affected June sales results.

Honda Division posted June sales of 75,184, a decrease of 24.5 percent versus June 2010. The Civic was the top-selling Honda model for June with sales of 17,485, a decrease of 36.5 percent compared to last year. The Accord posted sales of 17,107, a decrease of 38.6 percent. Sales of the sub-compact Fit increased 20.0 percent to 4,912, demonstrating continued strong demand for versatile, fuel-efficient vehicles.

Acura Division recorded June sales of 8,708, a decrease of 22.8 percent versus June 2010, and year-to-date sales of 60,680, a decrease of 1.4 percent. The MDX was the top-selling Acura model for the month with sales of 3,374, down 15.7 percent.

*The daily selling rate (DSR) is calculated with 26 days for June 2011 and 25 days for June 2010. Year-to-date, the DSR is calculated with 152 days for 2011, versus 151 days for 2010. All percentages reflect DSR.

American Honda Vehicle Sales For June 2011
	Month-to-Date			Year-to-Date
	June	June	DSR**	June	June	DSR**
	2011	2010	% Chg.	2011	2010	% Chg.
American Honda Total	83,892	106,627	-24.3%	607,442	593,909	1.6%
� Total Car Sales	44,261	62,229	-31.6%	338,715	347,499	-3.2%
� Total Truck Sales	39,631	44,398	-14.2%	268,727	246,410	8.3%
� � �Honda Total Car Sales	40,098	56,854	-32.2%	308,267	314,919	-2.8%
� � �Honda Total Truck Sales	35,086	38,934	-13.3%	238,495	217,873	8.7%
� � �Acura Total Car Sales	4,163	5,375	-25.5%	30,448	32,580	-7.2%
� � �Acura Total Truck Sales	4,545	5,464	-20.0%	30,232	28,537	5.2%
Domestic Car Sales *	34,296	53,515	-38.4%	264,427	294,794	-10.9%
� Honda Division	32,000	50,813	-39.4%	249,013	278,012	-11.0%
� Acura Division	2,296	2,702	-18.3%	15,414	16,782	-8.8%
Domestic Truck Sales *	37,928	41,653	-12.4%	248,675	241,277	2.4%
� Honda Division	33,383	36,189	-11.3%	218,443	212,740	2.0%
� Acura Division	4,545	5,464	-20.0%	30,232	28,537	5.2%
Import Car Sales	9,965	8,714	10.0%	74,288	52,705	40.0%
� Honda Division	8,098	6,041	28.9%	59,254	36,907	59.5%
� Acura Division	1,867	2,673	-32.8%	15,034	15,798	-5.5%
Import Truck Sales	1,703	2,745	-40.3%	20,052	5,133	288.1%
� Honda Division	1,703	2,745	-40.3%	20,052	5,133	288.1%
MODEL BREAKOUTS BY DIVISION
Honda Division Total	75,184	95,788	-24.5%	546,762	532,792	1.9%
� �Fit	4,912	3,936	20.0%	34,418	23,310	46.7%
� Accord *	17,107	26,792	-38.6%	137,146	160,970	-15.4%
� � Memo: �Accord Crosstour***	1,395	1,848	-27.4%	10,041	13,301	-25.0%
� Civic *	17,485	26,474	-36.5%	127,571	133,601	-5.1%
� � Memo: �Civic Hybrid	418	595	-32.4%	2,433	3,111	-22.3%
� S2000	2	8	-76.0%	3	72	-95.9%
� Insight	1,021	1,491	-34.2%	11,158	10,257	8.1%
� CR-Z	966	0		8,012	0
� FCX Clarity	0	1		0	10
� Odyssey �*	7,234	9,271	-25.0%	52,968	52,567	0.1%
� Pilot *	9,035	8,986	-3.3%	51,618	50,111	2.3%
� CR-V *	15,493	16,041	-7.1%	110,916	86,870	26.8%
� Element *	1,342	1,240	4.1%	7,767	6,755	14.2%
� Ridgeline	587	1,548	-63.5%	5,185	8,269	-37.7%
Acura Division Total	8,708	10,839	-22.8%	60,680	61,117	-1.4%
� TL *	2,296	2,702	-18.3%	15,414	16,782	-8.8%
� TSX	1,808	2,510	-30.7%	14,209	14,926	-5.4%
� � Memo: �TSX Wagon	122	0		1,657	0
� RL	59	163	-65.2%	825	872	-6.0%
� MDX *	3,374	3,847	-15.7%	22,195	20,530	7.4%
� ZDX *	103	265	-62.6%	950	1,399	-32.5%
� RDX �*	1,068	1,352	-24.0%	7,087	6,608	6.5%
Selling Days	26	25		152	151
� * �Honda and Acura vehicles are made of domestic & global sourced parts. �Accord includes Crosstour, Hybrid.
** �Daily Selling Rate
*** Accord Crosstour sales are recorded in Honda total truck sales and Honda domestic truck sales.