Nationwide Series - Bayne To Drive No. 16 Avnet/BMA Ford at Chicago


PHOTO (select to view enlarged photo)

CONCORD, June 2, 2011: Daytona 500 winner Trevor Bayne will return to action this weekend in the Nationwide Series STP 300 at Chicagoland Speedway. Bayne's Ford Mustang will feature a customized paint scheme that spotlights the single-race alliance between Avnet, the Business Marketing Association (BMA) and Roush Fenway Racing.

Roush Fenway Racing, the world's largest motorsports organization, has partnered with Avnet , one of the world's largest distributors of electronic components and IT products and services, and the BMA, an organization bringing together the nations top professionals focused on business-to-business marketing and communications, to highlight the power of NASCAR's motorsports marketing platform during the BMA's "Unleash" 2011 international conference in Chicago June 1-3.

BMA Chairman and Avnet's Chief Communication Officer Al Maag noted, "The excitement of NASCAR coupled with one of the most popular drivers on the circuit makes this a unique and exciting branding experience for three premier organizations, Roush Fenway, BMA and Avnet.. it was an opportunity we could not pass up."

Bayne and Roush Fenway Racing were part of the BMA's conference activities that took place at the Sheraton Hotel & Towers on the Chicago River and lakefront in downtown Chicago. Over 500 top business-business marketers attended and had the opportunity to meet Bayne, along with Roush Fenway Racing's sponsorship sales team, aboard the Odyssey Networking Cruise on June 1.

Home | New Car Buyers Guide | Total New Car Costs | Reviews
Automotive News | PennySaver Classifieds | Media Library | Auto Parts

Copyright © 1996-2012 The Auto Channel. Contact Information, Credits, and Terms of Use. These following titles and media identification are Trademarks owned by Gordon Communications and have been in continuous use since 1987 : The Auto Channel, Auto Channel and TACH all have been in continuous use world wide since 1987, in Print, TV, Radio, Home Video, Newsletters, On-line, and other interactive media; all rights are reserved and infringement will be acted upon with force.

Privacy Statement | Size Does Matter | Media Kit | Affiliates

Send your questions, comments, and suggestions to Editor-in-Chief@theautochannel.com.

Submit press releases or news stories to submit@theautochannel.com.
Place copy in body of email, NO attachments please.

To report errors and other problems with this page, please use this form.

Link to this page: http://www.theautochannel.com/

*