Holden's New Mid-Sized Sedan Revealed


PHOTO (select to view enlarged photo)

VICTORIA, AUSTRALIA – April 19, 2011: Holden’s new medium sedan, the Malibu, has made its international debut at the Shanghai Auto Show and via high-definition web broadcast.

The reveal, conducted by Holden’s sister brand, Chevrolet, saw the veil lifted on the stylish new-generation model that will be sold in up to 100 countries including Australia next year.

To be powered by a range of efficient 4-cylinder engines, Malibu will be highlighted by advanced exterior and interior design, exceptional ride and handling and outstanding safety features.

Its exterior design has taken inspiration from Chevrolet’s iconic Camaro and Corvette muscle cars, with a wide stance, broad shoulders and integrated spoiler giving it impressive on-road presence.

Inside, a spacious, dual-cockpit interior is finished with the extensive use of premium materials, including soft-touch and textured surfaces and ice-blue ambient lighting along the centre stack dials, instrument panel and storage pockets.

Malibu will offer the reassurance of a comprehensive range of safety features and has been extensively tested on a wide range of road surfaces and conditions around the world.

Holden Executive Director of Sales, Marketing and Aftersales, John Elsworth said Malibu reflected the same focus on quality and advanced technology as seen in the globally successful Cruze small car.

“Malibu will represent another major step forward in the Holden product offensive when it arrives late next

year, filling a gap in our model line-up between our leading Cruze and Commodore models,” Mr Elsworth said.

“We think it will really hit the mark. From the Camaro-inspired exterior design and sleek interior to the dynamic performance capabilities, it is another great example of the sophistication we’re building into our new-generation global vehicles.

“We’ll offer high-performing fuel-efficient engines, a high level of safety and a range of features and technologies to appeal to customers in the competitive mid-size segment.”

Holden will release details specific to the Malibu model sold sold in Australia closer to its local launch in 2012. In the meantime, information about the Chevrolet Malibu reveal can be found at www.facebook.com/holdenaustralia or join the discussion on twitter at #malibureveal.

Home | New Car Buyers Guide | Total New Car Costs | Reviews
Automotive News | PennySaver Classifieds | Media Library | Auto Parts

Copyright © 1996-2012 The Auto Channel. Contact Information, Credits, and Terms of Use. These following titles and media identification are Trademarks owned by Gordon Communications and have been in continuous use since 1987 : The Auto Channel, Auto Channel and TACH all have been in continuous use world wide since 1987, in Print, TV, Radio, Home Video, Newsletters, On-line, and other interactive media; all rights are reserved and infringement will be acted upon with force.

Privacy Statement | Size Does Matter | Media Kit | Affiliates

Send your questions, comments, and suggestions to Editor-in-Chief@theautochannel.com.

Submit press releases or news stories to submit@theautochannel.com.
Place copy in body of email, NO attachments please.

To report errors and other problems with this page, please use this form.

Link to this page: http://www.theautochannel.com/

*